Deerfield Financial Advisors, Inc.
- Regulatory AUM
- $1.2B
- Discretionary
- $975M
- Clients
- 331
- Avg AUM / client
- $3.6M
- Accounts
- 1,073
- Employees
- 14
AUM over time
Annual snapshots from Form ADV filings · as of Mar 03, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 147 | $117M | 9.98% |
| High net worth individuals | 163 | $1.0B | 86.5% |
| Pension and profit sharing plans | 8 | $10.8M | 0.92% |
| Charitable organizations | 6 | $25.9M | 2.2% |
| Corporations and other businesses | 7 | $4.9M | 0.42% |
Retirement plan clients
Plans that reported this firm as an investment service provider on Form 5500 Schedule C.
| Plan | Location | Plan year |
|---|---|---|
| Barnes & Thornburg Llp Profit Sharing Plan Barnes & Thornburg Llp | 2024 | |
| Ice Miller Retirement Plan Ice Miller Llp | 2024 | |
| Nawco Profit Sharing Plan N.A. Williams Co. Inc. | 2024 | |
| Iu Health 401(k) Savings Plan Indiana University Health Inc. | 2024 |
People (8)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Susan Marie Steel | Senior Shareholder, President, Chief Operating Officer, Chief Financial Officer | CFP | Oct 1993 (33y) | 25% – 50% |
| Bradley Raymond Cougill | Senior Shareholder, Vice President, And Chief Investment Officer | CFP | Jan 2000 (27y) | 25% – 50% |
| Marcus Franklin Miller | Shareholder | CFP | Apr 2012 (14y) | 10% – 25% |
| Matthew Lewis Roop | Shareholder | CFP | Jul 2015 (11y) | 10% – 25% |
| Kalasmiki, Marsha, Ann | Chief Compliance Officer | Feb 2019 (8y) | Less than 5% | |
| Aidan Christopher Finet | Registered representative | CFP | Jan 2021 (6y) | |
| Nathan Carter Melchi | Registered representative | Mar 2026 (0y) | ||
| Kent Alexander Delph | Registered representative | CFP | Jul 2026 (0y) |
Undisclosed: 0% – 30% of the firm is not attributable from the filed Schedule A bands.
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Retirement plans served (4)
| Plan | Sponsor | Participants | Plan assets | As of |
|---|---|---|---|---|
| Barnes & Thornburg Llp Profit Sharing Plan | Barnes & Thornburg Llp | 1,515 | $754M | 01/01/2024 |
| Ice Miller Retirement Plan | Ice Miller Llp | 630 | $371M | 01/01/2024 |
| Nawco Profit Sharing Plan | N.A. Williams Co. Inc. | 108 | $44.0M | 01/01/2024 |
| Iu Health 401(k) Savings Plan | Indiana University Health Inc. | 40,158 | $4.5B | 01/01/2024 |
From Form 5500 service-provider disclosures.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 03/03/2026 | 1.02 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Portfolio management for businesses/institutional clients
Custody
Reported custodians
- Charles Schwab & Co. $1.0B (88% of AUM) Mar 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports having custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 03, 2026.
View current Form ADV (SEC/IAPD) ↗