Pekin Hardy Strauss, Inc.
- Regulatory AUM
- $1.6B
- Discretionary
- $1.6B
- Clients
- 743
- Avg AUM / client
- $2.1M
- Accounts
- 1,941
- Employees
- 19
AUM over time
Reported AUM from Form ADV filings, plotted by filing date · as of Mar 13, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 380 | $153M | 9.83% |
| High net worth individuals | 345 | $1.3B | 85.9% |
| Pension and profit sharing plans | 6 | $19.5M | 1.25% |
| Charitable organizations | 4 | $16.0M | 1.03% |
| Corporations and other businesses | 8 | $30.4M | 1.96% |
People (10)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Singer, Richard, Allen | Trustee | Jan 1993 (34y) | GP / trustee / elected manager of William A Pekin Trust (indirect) | |
| Brandon John Hardy | Senior Vice President | Apr 2001 (25y) | 10% – 25% | |
| William Andrew Pekin | Senior Vice President | CFA | Oct 2004 (22y) | 10% – 25% |
| Adam Savitz Strauss | Co Chief Executive Officer | CFA | Nov 2006 (20y) | 10% – 25% |
| Joshua Daniel Strauss | Co Chief Executive Officer | CFA | Nov 2006 (20y) | 10% – 25% |
| Dunlap, Jennifer, Ann | Chief Compliance Officer | Jan 2019 (8y) | Less than 5% | |
| Matthew Ryan Blume | Registered representative | Sep 2012 (14y) | ||
| Shaun Alan Roach | Registered representative | CFA | Jun 2014 (12y) | |
| Joseph Plevelich | Registered representative | CFA | May 2021 (5y) | |
| Kathleen Crisel Hudock | Registered representative | Jul 2025 (1y) |
Entity owners (Schedule A/B)
| Entity | Title / status | Since | Sch. | Ownership |
|---|---|---|---|---|
| Adam S. N. Strauss Gift Trust | Shareholder | Jan 2007 | A | 10% – 25% |
| Joshua D. Strauss Gift Trust | Shareholder | Jan 2007 | A | 10% – 25% |
| William A Pekin Trust | Shareholder | Jan 1993 | A | 5% – 10% |
Undisclosed: 0% – 35% of the firm is not attributable from the filed Schedule A bands.
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 03/13/2026 | 1.04 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
Allegations: THE COMMISSION FOUND THAT THE FIRM DID NOT CONDUCT TIMELY ANNUAL COMPLIANCE REVIEWS IN 2009 AND 2010 AND IMPLEMENT AND ENFORCE CERTAIN POLICIES AND PROCEDURES. THE FIRM DID NOT CAUSE THE FIRM'S ADVISORY CLIENTS WHO HELD OR PURCHASED APPLESEED FUND INVESTOR CLASS SHARES TO ACQUIRE INSTITUTIONAL CLASS SHARES AFTER THE INSTITUTIONAL SHARE CLASS BECAME AVAILABLE. THE SETTLING PARTIES AGREED TO RELIEF IN THE FORM OF CENSURES AND A CEASE AND DESIST ORDER. THE FIRM PAID A $150,000 PENALTY AND THE NAMED ASSOCIATES EACH PAID A $45,000 PENALTY. THE ORDER ACKNOWLEDGED THE FIRM HAD TAKEN REMEDIAL MEASURES DESIGNED TO ADDRESS THE IDENTIFIED COMPLIANCE SHORTCOMINGS AS WELL AS THE FACTS THAT THE FIRM DETECTED AND SELF-REPORTED THE SHARE CLASS MATTER TO THE COMMISSION AND VOLUNTARILY AND PROACTIVELY REIMBURSED THE FIRM'S ADVISORY CLIENTS AFFECTED BY IT. Status: Final Sanction Detail: PEKIN SINGER STRAUSS PAID A $150,000 PENALTY AND THE NAMED ASSOCIATES EACH PAID A $45,000 PENALTY. ALL FINES WERE PAID BY 6/25/2015. Summary: ALL FINES WERE PAID BY 6/25/2015.
Disclosure text reproduced verbatim from the firm's own Form ADV filings.
How they charge
- • Percentage of assets under management
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Portfolio management for businesses/institutional clients
Custody
Reported custodians
- Pershing $1.2B (79% of AUM) Mar 2026
- Charles Schwab & Co. $323M (21% of AUM) Mar 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports having custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 13, 2026.
View current Form ADV (SEC/IAPD) ↗