AUMdb

Traphagen Investment Advisors Llc

SEC-registered Insurance-Affiliated · Mid-sized ($1B–$10B) CRD 107764 · SEC file 801-56130 · Oradell, NJ · www.instagram.com
☆ Save with Pro ADV data as of Mar 02, 2026
Regulatory AUM
$2.3B
Discretionary
$2.2B
Clients
2,038
Avg AUM / client
$1.1M
Accounts
2,038
Employees
18

AUM over time

$258M $2.3B
Mar 26, 2012 Mar 2, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Mar 02, 2026

Investments (13F portfolio — 219 positions, $1,399,723,785)

13F period Jun 30, 2026
#IssuerClassValueShares% of 13F% of AUM
1 Ishares Tr CORE S&P500 ETF $361,317,458 482,471 25.8% 15.9%
2 American Centy Etf Tr US EQT ETF $130,097,334 1,015,751 9.29% 5.71%
3 Victory Portfolios Ii SHS FR CA FL ETF $99,175,219 2,167,764 7.09% 4.35%
4 Victory Portfolios Ii VICT FR GROW ETF $78,581,140 2,292,105 5.61% 3.45%
5 Janus Detroit Str Tr HEND SECU IN ETF $55,346,695 1,080,779 3.95% 2.43%
6 First Tr Exchange Traded Fd NASDQ CLN EDGE $51,877,877 270,550 3.71% 2.28%
7 Apple Inc COM $46,051,049 159,148 3.29% 2.02%
8 Janus Detroit Str Tr HENDRSON AAA CL $44,473,382 880,835 3.18% 1.95%
9 Fidelity Covington Trust ENHANCED INTL $41,815,578 1,042,003 2.99% 1.84%
10 Tortoise Capital Series Trus NORTH AMRCN PIPE $37,125,987 885,428 2.65% 1.63%
11 Fidelity Covington Trust MSCI UTILS INDEX $26,262,330 449,543 1.88% 1.15%
12 Vanguard Scottsdale Fds INTER TERM TREAS $26,068,809 441,994 1.86% 1.14%
13 Ishares Tr 0-3 MTH TREASURY $25,271,536 251,033 1.81% 1.11%
14 Vaneck Etf Trust ALTE ASSE MA ETF $22,753,979 1,061,286 1.63% 1.0%
15 The Alger Etf Trust AI ENABLERS ADOP $18,866,070 413,367 1.35% 0.83%
16 Vanguard Index Fds S&P 500 ETF SHS $17,634,799 25,676 1.26% 0.77%
17 Vanguard Index Fds TOTAL STK MKT $17,231,717 46,567 1.23% 0.76%
18 Bluerock Pvt Real Estate Fd COM $15,201,073 1,168,414 1.09% 0.67%
19 Cme Group Inc COM $10,731,299 48,595 0.77% 0.47%
20 Bitwise Bitcoin Etf Tr SHS BEN INT $10,512,625 329,963 0.75% 0.46%
21 Berkshire Hathaway Inc Del CL A $10,483,900 14 0.75% 0.46%
22 Goldman Sachs Group Inc COM $10,253,430 10,138 0.73% 0.45%
23 Schwab Strategic Tr US DIVIDEND EQ $8,826,787 278,360 0.63% 0.39%
24 Nvidia Corporation COM $7,893,641 39,450 0.56% 0.35%
25 Ishares Tr 20+ YEAR TR BD $7,715,231 345,355 0.55% 0.34%

Top 25 of 219 positions from the manager's latest Form 13F · source filing (EDGAR) ↗. 13F covers long US-listed positions only. "% of AUM" is share of the firm's total regulatory AUM (Form ADV Item 5.F).

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 1,361 $254M 11.2%
High net worth individuals 561 $1.8B 79.9%
Pension and profit sharing plans 110 $198M 8.71%
Charitable organizations 6 $4.5M 0.2%

Retirement plan clients

Plans that reported this firm as an investment service provider on Form 5500 Schedule C.

Plan Location Plan year
The Institute Of Culinary Education 401(k) Plan The Institute Of Culinary Education, Inc. 2024
Sportsfield Specialties, Inc. Profit Sharing And 401(k) Plan Sportsfield Specialties, Inc. 2024

People (18)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
V Peter Traphagen General Member CFP Personal Financial Specialist Sep 1997 (29y) Less than 5%
V. Peter Traphagen General Member, Chief Compliance Officer Personal Financial Specialist Sep 1997 (29y) 75% or more
Lawrence, James, A. Member Sep 1998 (28y) Less than 5%
Traphagen, Robert, J. Member Sep 1998 (28y) 5% – 10%
Kathryn Marsico Registered representative Jun 2003 (23y)
Eric Daniel Mancini Registered representative Nov 2009 (17y)
Jeffrey Scott Hanson Registered representative Aug 2012 (14y)
Tiera Lynn Mulligan Registered representative Aug 2013 (13y)
Alexander Samuel Macchio Registered representative Jun 2015 (11y)
Christopher James Fundora Registered representative Jul 2017 (9y)
Eric Traphagen Registered representative Dec 2017 (9y)
William Chase Traphagen Registered representative Jul 2021 (5y)
Adrian Rodriguez Registered representative CFP Jul 2023 (3y)
Noah Peter Eleftheriades Registered representative Jan 2024 (3y)
Michael Joseph Lamagna Registered representative Nov 2025 (1y)
Austin James Briggs Registered representative CFP Dec 2025 (1y)
Chethan R Gourkanti Registered representative Dec 2025 (1y)
Michael Vincent Schmidig Registered representative Jul 2026 (0y)

Undisclosed: 0% – 20% of the firm is not attributable from the filed Schedule A bands.

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Retirement plans served (2)

PlanSponsorParticipantsPlan assetsAs of
The Institute Of Culinary Education 401(k) Plan The Institute Of Culinary Education, Inc. 214 $4.9M 01/01/2024
Sportsfield Specialties, Inc. Profit Sharing And 401(k) Plan Sportsfield Specialties, Inc. 261 $14.7M 01/01/2024

From Form 5500 service-provider disclosures.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/02/2026 1.09 MB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Hourly charges

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses

Custody

Firm reports it does not have custody of client funds or securities (Item 9.A).

No custodian data reported or mined yet.

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 02, 2026.

View current Form ADV (SEC/IAPD) ↗