AUMdb

High Falls Advisors, Inc.

SEC-registered Insurance-Affiliated · Small ($100M–$1B) CRD 108678 · SEC file 801-34161 · Rochester, NY · www.facebook.com
☆ Save with Pro ADV data as of Mar 31, 2026
Regulatory AUM
$695M
Discretionary
$686M
Clients
788
Avg AUM / client
$882K
Accounts
1,848
Employees
17

AUM over time

$392M $695M
Mar 30, 2012 Mar 31, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Mar 31, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 574 $227M 32.7%
High net worth individuals 210 $458M 65.9%
Charitable organizations 3 $6.1M 0.88%
Corporations and other businesses 1 $3.5M 0.5%

People (11)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Jennifer Englert Vogler Vice President/Chief Compliance Officer Jan 2020 (7y) 50% – 75%
Kenneth Joseph Burke President/Chief Executive Officer Personal Financial Specialist Jan 2020 (7y) 50% – 75%
Russell Joseph Mandrino Registered representative Jul 2014 (12y)
James Thomas Englert Registered representative CFP Aug 2021 (5y)
Annrandyl Beach Registered representative Sep 2021 (5y)
James Henry Mcbride Registered representative Sep 2021 (5y)
Deborah Detweiler Bastow Registered representative Sep 2021 (5y)
Robert E Vay Registered representative Sep 2021 (5y)
Robert Stephen Granish Registered representative Jun 2022 (4y)
Steven Li Luan Registered representative May 2025 (1y)
John Garrett Klee Registered representative CFP May 2026 (0y)

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/31/2026 973 KB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Hourly charges
  • Fixed fees

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses
  • Educational seminars/workshops

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports it does not have custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 31, 2026.

View current Form ADV (SEC/IAPD) ↗