AUMdb

Insight 2811 Inc

SEC-registered Wealth Manager · Small ($100M–$1B) CRD 109784 · SEC file 801-54428 · Chicago, IL · WWW.LINKEDIN.COM
☆ Save with Pro ADV data as of Mar 18, 2026
Regulatory AUM
$340M
Discretionary
$335M
Clients
345
Avg AUM / client
$984K
Accounts
839
Employees
8

AUM over time

$184M $969M
Nov 2011 Dec 2025

Annual snapshots from Form ADV filings · as of Mar 18, 2026

Investments (13F portfolio — 99 positions, $239,104,795)

13F period Mar 31, 2026
#IssuerClassValueShares% of 13F% of AUM
1 Vanguard Scottsdale Fds SHORT TERM TREAS $49,843,453 851,443 20.8% 14.7%
2 Ishares Tr 20 YR TR BD ETF $23,507,901 271,172 9.83% 6.92%
3 Ishares Tr CORE S&P500 ETF $21,593,853 33,058 9.03% 6.36%
4 Ishares Tr CORE US AGGBD ET $21,073,282 212,282 8.81% 6.21%
5 Ishares Tr 1 3 YR TREAS BD $17,438,289 211,194 7.29% 5.14%
6 Ishares Tr RUS 1000 VAL ETF $12,761,299 59,724 5.34% 3.76%
7 State Str Spdr S&P 500 Etf T TR UNIT $9,109,963 14,008 3.81% 2.68%
8 Vanguard Scottsdale Fds LONG TERM TREAS $7,486,685 135,249 3.13% 2.2%
9 Ishares Tr CORE MSCI EAFE $7,280,040 80,416 3.04% 2.14%
10 Spdr Series Trust STATE STREET SPD $4,527,383 49,404 1.89% 1.33%
11 Vanguard Admiral Fds Inc 500 VAL IDX FD $3,006,676 14,754 1.26% 0.89%
12 Ishares Tr RUS 1000 GRW ETF $2,789,509 6,542 1.17% 0.82%
13 Berkshire Hathaway Inc Del CL B NEW $2,395,042 4,998 1.0% 0.71%
14 Vanguard Tax Managed Fds VAN FTSE DEV MKT $2,150,844 33,565 0.9% 0.63%
15 J P Morgan Exchange Traded F ULTRA SHRT ETF $2,141,790 42,320 0.9% 0.63%
16 Ishares Tr RUS MD CP GR ETF $2,112,443 16,488 0.88% 0.62%
17 Invesco Qqq Tr UNIT SER 1 $2,016,131 3,493 0.84% 0.59%
18 Apple Inc COM $1,950,376 7,685 0.82% 0.57%
19 Ishares Tr RUS MDCP VAL ETF $1,489,317 10,219 0.62% 0.44%
20 Barrick Mng Corp COM SHS $1,391,143 34,105 0.58% 0.41%
21 Alphabet Inc CAP STK CL C $1,378,955 4,807 0.58% 0.41%
22 Jpmorgan Chase & Co COM $1,357,499 4,615 0.57% 0.4%
23 Schwab Charles Corp COM $1,340,249 14,261 0.56% 0.39%
24 Johnson & Johnson COM $1,240,533 5,075 0.52% 0.37%
25 Ishares Tr RUS 2000 VAL ETF $1,182,852 6,239 0.49% 0.35%

Top 25 of 99 positions from the manager's latest Form 13F · source filing (EDGAR) ↗. 13F covers long US-listed positions only. "% of AUM" is share of the firm's total regulatory AUM (Form ADV Item 5.F).

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 226 $73.5M 21.6%
High net worth individuals 105 $234M 69.0%
Pension and profit sharing plans 8 $27.7M 8.16%
Charitable organizations Fewer than 5 clients $424K 0.12%
Other investment advisers Fewer than 5 clients $353K 0.1%
Corporations and other businesses 6 $3.2M 0.94%

People (7)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Michael James Lafontaine Director, Treasurer Oct 2009 (17y) 25% – 50%
Jeffrey Richardson Keen Director, President, Chief Compliance Officer Dec 2009 (17y) 25% – 50%
Christopher Allen Recker Director, Chief Investment Officer, Secretary Jun 2014 (12y) 25% – 50%
Ross Alan Blauwkamp Registered representative Nov 2019 (7y)
Michael Charles Vogel Registered representative Chartered Financial Consultant Nov 2019 (7y)
Barbara Jean Kelly Registered representative Jul 2022 (4y)
Bunn Fawcett Registered representative Apr 2023 (3y)

Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/18/2026 971 KB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Fixed fees

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses
  • Portfolio management for businesses/institutional clients

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 18, 2026.

View current Form ADV (SEC/IAPD) ↗