B&
B & B Financial Planning Co., Inc.
State-registered
Insurance-Affiliated · Boutique (under $100M)
CRD 111628
· O'fallon, MO
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ADV data as of Mar 30, 2026
- Regulatory AUM
- $93.1M
- Discretionary
- $93.1M
- Clients
- 121
- Avg AUM / client
- $770K
- Accounts
- 121
- Employees
- 3
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 92 | $32.1M | 34.4% |
| High net worth individuals | 29 | $61.1M | 65.6% |
People (3)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Jason Edward Haldiman | Registered representative | Mar 1999 (27y) | ||
| Walter Joseph Obremski | Registered representative | CFP | Apr 1999 (27y) | |
| Theodore Bryant Esser | Registered representative | CFP | Apr 2019 (7y) |
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 03/30/2026 | 1.09 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Other services
Custody
Reported custodians
- Charles Schwab & Co. $59.0M (63% of AUM) Mar 2026
- Wells Fargo $30.3M (32% of AUM) Mar 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports it does not have custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 30, 2026.
View current Form ADV (SEC/IAPD) ↗