Firstrust Llc
- Regulatory AUM
- $250M
- Discretionary
- $229M
- Clients
- 128
- Avg AUM / client
- $2.0M
- Accounts
- 128
- Employees
- 6
AUM over time
Reported AUM from Form ADV filings, plotted by filing date · as of Mar 27, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 10 | $8.0M | 3.2% |
| High net worth individuals | 117 | $229M | 91.6% |
| Pension and profit sharing plans | 1 | $13.0M | 5.2% |
Retirement plan clients
Plans that reported this firm as an investment service provider on Form 5500 Schedule C.
| Plan | Location | Plan year |
|---|---|---|
| Precision Resources, Inc. 401(k) Profit Sharing Plan Precision Resources, Inc. | 2024 |
People (5)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Michael T Koenig | Founding Partner / Chairman | CFP | Apr 1999 (27y) | Less than 5% |
| Christopher Wood Cannon | Chief Compliance Officer / Chief Investment Officer | CFA | Sep 2001 (25y) | 25% – 50% |
| William James Kearney | President | Oct 2002 (24y) | Less than 5% | |
| Brian Alan Sirota | Registered representative | CFP Chartered Financial Consultant | Jul 2020 (6y) | |
| Elayne Hayes Pisarik | Registered representative | CFP Chartered Financial Consultant | Jan 2025 (2y) |
Entity owners (Schedule A/B)
| Entity | Title / status | Since | Sch. | Ownership |
|---|---|---|---|---|
| Koenig Family Dynasty Trust | Irrev Trust | Mar 2003 | A | 50% – 75% |
| Melody Lee Koenig, Trustee | Irrevocable Family Trust | Mar 2002 | B | ≈ 25% – 56.25% via Koenig Family Dynasty Trust |
Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.
Estimated effective ownership (look-through of filed bands):
- Melody Lee Koenig, Trustee: 50% – 75% of Koenig Family Dynasty Trust × 50% – 75% direct ≈ 25% – 56.25% of the firm
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Retirement plans served (1)
| Plan | Sponsor | Participants | Plan assets | As of |
|---|---|---|---|---|
| Precision Resources, Inc. 401(k) Profit Sharing Plan | Precision Resources, Inc. | 165 | $12.2M | 01/01/2024 |
From Form 5500 service-provider disclosures.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 03/27/2026 | 909 KB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Fixed fees
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Portfolio management for businesses/institutional clients
- • Pension consulting services
- • Selection of other advisers
Custody
Reported custodians
- Charles Schwab & Co. $187M (75% of AUM) Mar 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports it does not have custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 27, 2026.
View current Form ADV (SEC/IAPD) ↗