AUMdb

Baker Jensen Investment Advisors, Llc

State-registered Wealth Manager · Boutique (under $100M) CRD 115086 · SEC file 801-67764 · San Clemente, CA · www.facebook.com
☆ Save with Pro ADV data as of Mar 19, 2026
Regulatory AUM
$38.9M
Discretionary
$37.5M
Clients
58
Avg AUM / client
$671K
Accounts
58
Employees
1

AUM over time

$34.0M $38.9M
Dec 2011 Dec 2025

Annual snapshots from Form ADV filings · as of Mar 19, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 22 $4.0M 10.2%
High net worth individuals 31 $29.8M 76.6%
Pension and profit sharing plans 2 $1.4M 3.63%
Corporations and other businesses 3 $3.7M 9.59%

People (2)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Guy Eugene Baker Managing Member CFP Chartered Financial Consultant Jun 1995 (31y) 50% – 75%
Richard Allen Jensen Managing Member, Chief Compliance Officer Jun 1995 (31y) 50% – 75%

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/19/2026 1.02 MB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

Civil judicial as of Jun 25, 2012

Allegations: THE PLAINTIFFS ARE ALLEGING FRAUD, NEGLIGENT MISREPRESENTATION, PROFESSIONAL NEGLIGENCE, UNFAIR COMPETITION RELATED TO THE PENSION PLANS MR. BAKE ASSISTED IN PROVIDING. ALSO NAMED ARE PENSION PROFESSIONALS OF AMERICA, PACIFIC LIFE INSURANCE COMPANY, AMERICAN GENERAL LIFE INSURANCE COMPANY, AND ANNUITY INVESTORS LIFE INSURANCE COMPANY. Status: Pending Summary: MR. BAKER IS NAMED IN TWO PENDING CIVIL LITIGATION CASES INITIATED IN NOVEMBER 2010 WHILE HE WAS A REGISTERED REPRESENTATIVE WITH MAIN STREET SECURITIES, LLC. IN BOTH INSTANCES, THE COMPLAINT ALLEGES THAT THE INSURANCE /412(1) PENSION PLAN ESTABLISHED BY PENSION SPECIALIST MR. BAKER REFERRED TO THE PLAINTIFFS WAS NOT SUITABLE AND DID NOT PROVIDE LEGITIMATE TAX DEDUCTIONS FOR THE PREMIUMS PAID TO FUND THE PLAN. MR. BAKER BELIEVES THAT THE INSURANCE PRODUCTS HE AND HIS CO-DEFENDANTS RECOMMENDED WERE SUITABLE, FULFILLED ALL THE TAX GUIDELINES AT THE TIME OF THE PURCHASE ('04-'05) AND THE PLAINTIFFS OWN LEGAL COUNSEL AND CPA PROVIDED FULL DISCLOSURE OF THE TAX BENEFITS AND TAX RISKS. MR. BAKER REFERRED THE CONSULTANT WHO PROPOSED THE TAX STRATEGY WHICH WAS EVENTUALLY CHALLENGED BY THE IRS IN 2008. MR. BAKER DENIES ALL ALLEGATIONS OF PROFESSIONAL WRONGDOING AND INTENDS TO VIGOROUSLY DEFEND HIS ACTIONS.

Disclosure text reproduced verbatim from the firm's own Form ADV filings.

How they charge

  • Percentage of assets under management
  • Hourly charges
  • Fixed fees

Services

  • Portfolio management for individuals/small businesses
  • Selection of other advisers

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports it does not have custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 19, 2026.

View current Form ADV (SEC/IAPD) ↗