Disciplined Equity Management, Inc.

SEC-registered Wealth Manager · Small ($100M–$1B) CRD 129436 · SEC file 801-62624 · Neptune Beach, FL · WWW.DEMGT.COM

☆ Save with Pro ADV data as of Feb 11, 2026

Regulatory AUM: $521M
Discretionary: $521M
Clients: 231
Avg AUM / client: $2.3M
Accounts: 819
Employees: 4

AUM over time

$106M $521M

Nov 16, 2011 Feb 11, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Feb 11, 2026

Investments (13F portfolio — 44 positions, $199,003,990)

13F period Mar 31, 2026

#	Issuer	Class	Value	Shares	% of 13F	% of AUM
1	Dimensional Etf Trust	US MKTWIDE VALUE	$39,189,796	808,704	19.7%	7.52%
2	Dimensional Etf Trust	US EQUITY MARKET	$37,141,737	523,787	18.7%	7.13%
3	Dimensional Etf Trust	US TARGETED VLU	$25,864,917	414,170	13.0%	4.96%
4	Dimensional Etf Trust	US SMALL CAP ETF	$24,864,630	349,566	12.5%	4.77%
5	Dimensional Etf Trust	INTERNATNAL VAL	$21,102,342	399,817	10.6%	4.05%
6	Dow Hldgs Inc	COM	$3,448,579	82,799	1.73%	0.66%
7	Verizon Communications Inc	COM	$2,674,907	53,285	1.34%	0.51%
8	Altria Group Inc	COM	$2,477,595	37,545	1.25%	0.48%
9	Pfizer Inc	COM	$2,432,571	86,630	1.22%	0.47%
10	Alliancebernstein Hldg L P	UNIT LTD PARTN	$2,351,719	62,813	1.18%	0.45%
11	Truist Finl Corp	COM	$2,326,082	50,600	1.17%	0.45%
12	Ford Mtr Co	COM	$2,168,828	187,940	1.09%	0.42%
13	Prudential Finl Inc	COM	$2,126,712	21,770	1.07%	0.41%
14	Conagra Brands Inc	COM	$2,085,573	132,670	1.05%	0.4%
15	Oneok Inc New	COM	$1,610,298	17,815	0.81%	0.31%
16	Kinder Morgan Inc Del	COM	$1,585,969	47,300	0.8%	0.3%
17	Viatris Inc	COM	$1,543,518	114,250	0.78%	0.3%
18	Dimensional Etf Trust	US CORE EQUITY 2	$1,528,753	39,340	0.77%	0.29%
19	At&T Inc	COM	$1,479,708	51,042	0.74%	0.28%
20	Palantir Technologies Inc	CL A	$1,455,486	9,950	0.73%	0.28%
21	Caterpillar Inc	COM	$1,451,635	2,049	0.73%	0.28%
22	Us Bancorp	COM NEW	$1,375,665	26,450	0.69%	0.26%
23	Nvidia Corporation	COM	$1,330,149	7,627	0.67%	0.26%
24	Omnicom Group Inc	COM	$1,256,774	16,688	0.63%	0.24%
25	Kraft Heinz Co	COM	$1,232,003	54,780	0.62%	0.24%

Top 25 of 44 positions from the manager's latest Form 13F · source filing (EDGAR) ↗. 13F covers long US-listed positions only. "% of AUM" is share of the firm's total regulatory AUM (Form ADV Item 5.F).

Who they serve

Client type	Clients	AUM	% of AUM
Individuals (non-high net worth)	91	$41.0M	7.87%
High net worth individuals	110	$453M	87.0%
Pension and profit sharing plans	Fewer than 5 clients	$8.0M	1.53%
Charitable organizations	25	$14.0M	2.68%
Corporations and other businesses	5	$5.0M	0.96%

People (2)

roster as of Jul 20, 2026

Name	Role / title	Credentials	With firm since	Ownership
Donald Vincent Davey	Director/Chief Compliance Officer		Jan 2004 (23y)	75% or more
Rebecca Mcdonald Phillips	Registered representative	CFP	Nov 2012 (14y)

Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

Form	Period	Size
Form ADV (full filing)	02/11/2026	956 KB	View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

• Percentage of assets under management

Services

• Financial planning services
• Portfolio management for individuals/small businesses

Custody

Reported custodians

Charles Schwab & Co. $516M (99% of AUM) Feb 2026

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Feb 11, 2026.

View current Form ADV (SEC/IAPD) ↗