Talis Advisory Services, Llc
- Regulatory AUM
- $569M
- Discretionary
- $569M
- Clients
- 184
- Avg AUM / client
- $3.1M
- Accounts
- 602
- Employees
- 60
AUM over time
Annual snapshots from Form ADV filings · as of Apr 22, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 61 | $39.2M | 6.9% |
| High net worth individuals | 98 | $407M | 71.5% |
| Pension and profit sharing plans | 3 | $9.1M | 1.6% |
| Charitable organizations | 4 | $8.2M | 1.45% |
| Corporations and other businesses | 18 | $105M | 18.5% |
Retirement plan clients
Plans that reported this firm as an investment service provider on Form 5500 Schedule C.
| Plan | Location | Plan year |
|---|---|---|
| United Airlines Pilot Retirement Account Plan United Airlines, Inc. | 2024 |
People (19)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Jeffrey Brent Everett | Chief Investment Officer/Chief Compliance Officer | Apr 2005 (21y) | 5% – 10% | |
| Lamse, Robert, James | President | Jul 2006 (20y) | 5% – 10% | |
| Binkley, John, H. | Co Trustee Of John Binkley Jr. Trust No. 4 | Apr 2007 (19y) | GP / trustee / elected manager of John Binkley Jr. Trust No. 4 (indirect) | |
| Binkley, Ryan, L. | Chief Executive Officer | May 2007 (19y) | Less than 5% | |
| Heath Adam Flock | Secretary / Treasurer | May 2018 (8y) | Less than 5% | |
| Bryce Douglas Gray | Vice President And Coo | Oct 2018 (8y) | Less than 5% | |
| Johnson, Terry, Keith | Vice President | Oct 2018 (8y) | Less than 5% | |
| Hofstadter, Brenen, Michael | Manager | Oct 2022 (4y) | Less than 5% | |
| Stephen Thomas Hart | Registered representative | CFP | May 2015 (11y) | |
| David Bruce Richards | Registered representative | Jun 2015 (11y) | ||
| Sarah Vanhoozer Crowe | Registered representative | CFP | Jul 2016 (10y) | |
| Norbert L. Butkus | Registered representative | May 2017 (9y) | ||
| Michael Querard | Registered representative | Nov 2020 (6y) | ||
| Gina Petrelli Aldaz | Registered representative | Mar 2021 (5y) | ||
| Landry Lynn Thompson | Registered representative | Feb 2024 (3y) | ||
| William Edmund Flock | Registered representative | Apr 2025 (1y) | ||
| John David Pritchett | Registered representative | CFP | Dec 2025 (1y) | |
| Robert Scott Rice | Registered representative | CFP | Mar 2026 (0y) | |
| Jacob Andrew Patrick Howeth | Registered representative | Apr 2026 (0y) |
Entity owners (Schedule A/B)
| Entity | Title / status | Since | Sch. | Ownership |
|---|---|---|---|---|
| Generational Capital, Llc | Owner | Oct 2018 | A | 75% or more |
| John Binkley Jr. Trust No. 4 | Sole Owner Of Generational Capital, Llc | Oct 2018 | B | ≈ 56.25% – 100% via Generational Capital, Llc |
Undisclosed: 0% – 15% of the firm is not attributable from the filed Schedule A bands.
Estimated effective ownership (look-through of filed bands):
- John Binkley Jr. Trust No. 4: 75% – 100% of Generational Capital, Llc × 75% – 100% direct ≈ 56.25% – 100% of the firm
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Retirement plans served (1)
| Plan | Sponsor | Participants | Plan assets | As of |
|---|---|---|---|---|
| United Airlines Pilot Retirement Account Plan | United Airlines, Inc. | 17,444 | $16.8B | 01/01/2024 |
From Form 5500 service-provider disclosures.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 04/22/2026 | 1.3 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Pension consulting services
- • Selection of other advisers
- • Educational seminars/workshops
Custody
Reported custodians
- Charles Schwab & Co. $523M (92% of AUM) Apr 2026
- Fidelity Brokerage Services $45.5M (8% of AUM) Apr 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports having custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Apr 22, 2026.
View current Form ADV (SEC/IAPD) ↗