Ria Advisory Group, Llc
- Regulatory AUM
- $568M
- Discretionary
- $562M
- Clients
- 1,996
- Avg AUM / client
- $285K
- Accounts
- 3,228
- Employees
- 25
AUM over time
Reported AUM from Form ADV filings, plotted by filing date · as of Jun 23, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 1,867 | $316M | 55.7% |
| High net worth individuals | 101 | $242M | 42.5% |
| Pension and profit sharing plans | 3 | $967K | 0.17% |
| Corporations and other businesses | 25 | $9.2M | 1.61% |
Retirement plan clients
Plans that reported this firm as an investment service provider on Form 5500 Schedule C.
| Plan | Location | Plan year |
|---|---|---|
| Frisbee's Inc. 401(k) Plan Frisbees, Inc. | 2024 | |
| Tesdell Electric, Ltd 401(k) Plan Temco, Inc. | 2024 | |
| Southeastern Behavioral Healthcare 403(b) Plan Southeastern Behavioral Healthcare | 2024 | |
| Coastal Detention Holdings, Llc 401(k) Plan Trussbilt, Llc | 2024 |
People (24)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Brian Lee Vestal | Managing Member | Feb 2010 (16y) | 25% – 50% | |
| Jeffrey Lawrence Gibbons | Member/Owner | Sep 2017 (9y) | 10% – 25% | |
| Mary Louise Gibbons | Cco | Mar 2019 (7y) | 25% – 50% | |
| Christopher John Hanson | Member/Owner | Aug 2020 (6y) | 10% – 25% | |
| Dana Gene Rausch | Member/Owner | Aug 2020 (6y) | 10% – 25% | |
| Benjamin Allen Heckart | Registered representative | Feb 2010 (16y) | ||
| John Thomas Peak | Registered representative | Personal Financial Specialist | Sep 2012 (14y) | |
| David Michael Suntken | Registered representative | Aug 2020 (6y) | ||
| Edward Allen Smith | Registered representative | Aug 2020 (6y) | ||
| Laurie Jo Ketterling | Registered representative | Aug 2020 (6y) | ||
| Patrick Michael Mccabe | Registered representative | Aug 2020 (6y) | ||
| Andrew Hughes Susanin | Registered representative | Aug 2020 (6y) | ||
| Houstyn Parker Heinz | Registered representative | CFP | Jul 2023 (3y) | |
| Paul Dean Katsion | Registered representative | Nov 2023 (3y) | ||
| Tyler Mitchell Bookin Nosbisch | Registered representative | CFP | Mar 2024 (2y) | |
| Keaton Falk | Registered representative | Jul 2024 (2y) | ||
| Chris Weston | Registered representative | CFP Chartered Financial Consultant | Oct 2024 (2y) | |
| Nathan Dale Fichter | Registered representative | Dec 2024 (2y) | ||
| Aaron John Hanson | Registered representative | Dec 2024 (2y) | ||
| John T Lund | Registered representative | CFP | Jul 2025 (1y) | |
| Erin Corrinne Roberts | Registered representative | Nov 2025 (1y) | ||
| Zach Veenstra | Registered representative | Feb 2026 (0y) | ||
| Todd William Adams | Registered representative | Jun 2026 (0y) | ||
| Jeffrey Paul Stier | Registered representative | Jun 2026 (0y) |
Undisclosed: 0% – 20% of the firm is not attributable from the filed Schedule A bands.
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Retirement plans served (4)
| Plan | Sponsor | Participants | Plan assets | As of |
|---|---|---|---|---|
| Frisbee's Inc. 401(k) Plan | Frisbees, Inc. | 132 | $12.8M | 04/01/2024 |
| Tesdell Electric, Ltd 401(k) Plan | Temco, Inc. | 105 | $9.1M | 01/01/2024 |
| Southeastern Behavioral Healthcare 403(b) Plan | Southeastern Behavioral Healthcare | 277 | $5.3M | 01/01/2024 |
| Coastal Detention Holdings, Llc 401(k) Plan | Trussbilt, Llc | 289 | $7.7M | 01/01/2024 |
From Form 5500 service-provider disclosures.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 06/23/2026 | 1.11 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
Services
- • Portfolio management for individuals/small businesses
Custody
Reported custodians
- Charles Schwab & Co. $438M (77% of AUM) Jun 2026
- Fidelity Brokerage Services $124M (22% of AUM) Jun 2026
- Principal Trust Company $66.6M (19% of AUM) Mar 2021
- Interactive Brokers $1.2M (0% of AUM) Nov 2022
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports it does not have custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jun 23, 2026.
View current Form ADV (SEC/IAPD) ↗