Rockbridge Capital, Llc
SEC-registered
Private Fund Manager · Mid-sized ($1B–$10B)
CRD 161078
· SEC file 801-74104
· Columbus, OH
· www.instagram.com
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ADV data as of Jul 08, 2026
- Regulatory AUM
- $5.0B
- Discretionary
- $5.0B
- Clients
- 23
- Avg AUM / client
- $218M
- Accounts
- 23
- Employees
- 125
AUM over time
$1.3B
$5.0B
Dec 2011
Jul 2026
Annual snapshots from Form ADV filings · as of Jul 08, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Pooled investment vehicles (non-investment companies) | 23 | $5.0B | 100.0% |
Private funds (22)
View all →Reported in Form ADV Section 7.B.(1), filing of May 2024 · $4.5B combined gross assets
| Fund | Type | Domicile | Gross assets | Owners |
|---|---|---|---|---|
| Rockbridge Hospitality Fund Viii L.P. | Real Estate Fund | Delaware | $1.3B | 217 |
| Rockbridge Hospitality Fund Vii L.P. master | Real Estate Fund | Delaware | $972M | 117 |
| Rockbridge Hospitality Fund Vi L.P. master | Real Estate Fund | Delaware | $803M | 73 |
| Rb Partners I Llc | Real Estate Fund | Delaware | $423M | 1 |
| Rockbridge Portfolio Fund I L.P. | Real Estate Fund | Delaware | $315M | 17 |
| Rockbridge Hospitality Fund Ix, Lp | Real Estate Fund | Delaware | $159M | 10 |
| Rb Scioto Holdings, Llc master | Real Estate Fund | Delaware | $81.4M | 6 |
| Rbi Nm Investment Holdings Llc | Real Estate Fund | Delaware | $79.7M | 40 |
| Rockbridge Portfolio Fund Ii Lp | Real Estate Fund | Delaware | $75.1M | 4 |
| Rockbridge Hospitality Fund Vii Feeder Llc feeder | Real Estate Fund | Delaware | $66.7M | 6 |
| Rockbridge Hospitality Fund Vi Feeder Llc feeder | Real Estate Fund | Delaware | $47.1M | 5 |
| Rbi Cleveland Investment Holdings Llc | Real Estate Fund | Delaware | $32.8M | 26 |
| Rb Civ Cherry Creek Investment Holdings Llc | Real Estate Fund | Delaware | $25.6M | 40 |
| Rb Scioto Qo Fund, Llc feeder | Real Estate Fund | Delaware | $20.6M | 64 |
| Rbi Delray Holdings Llc | Real Estate Fund | Delaware | $20.0M | 5 |
People (6)
| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Merkel, James, Thomas | Chief Executive Officer | Dec 2008 (18y) | ≈ 31.64% – 100% via Rb Founders, Llc | |
| Alexander, Brett, Mcfadden | Executive Vice President | Mar 2016 (10y) | Less than 5% | |
| Haymes, John, David | Chief Financial Officer | Jul 2017 (9y) | Less than 5% | |
| Phipps, Eric, Bryan | Chief Compliance Officer | Sep 2017 (9y) | Less than 5% | |
| Krebs, Kenneth, Jeffrey | Executive Vice President | May 2022 (4y) | Less than 5% | |
| Edwards, Tamre, Farid | General Counsel | Jun 2022 (4y) | Less than 5% |
Entity owners (Schedule A/B)
| Entity | Title / status | Since | Sch. | Ownership |
|---|---|---|---|---|
| Rockbridge Capital Holdings, Llc | Sole Member | Aug 2022 | A | 75% or more |
| Rockbridge Holdings, Llc | Sole Member | Aug 2022 | B | ≈ 56.25% – 100% via Rockbridge Capital Holdings, Llc |
| Rb Founders, Llc | Sole Member | Jan 2018 | B | ≈ 42.19% – 100% via Rockbridge Holdings, Llc |
Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.
Estimated effective ownership (look-through of filed bands):
- Merkel, James, Thomas: 75% – 100% of Rb Founders, Llc × 75% – 100% of Rockbridge Holdings, Llc × 75% – 100% of Rockbridge Capital Holdings, Llc × 75% – 100% direct ≈ 31.64% – 100% of the firm
- Rockbridge Holdings, Llc: 75% – 100% of Rockbridge Capital Holdings, Llc × 75% – 100% direct ≈ 56.25% – 100% of the firm
- Rb Founders, Llc: 75% – 100% of Rockbridge Holdings, Llc × 75% – 100% of Rockbridge Capital Holdings, Llc × 75% – 100% direct ≈ 42.19% – 100% of the firm
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Private funds (22, $4.5B gross assets)
| Fund | Type | Gross assets | Min. investment | Owners |
|---|---|---|---|---|
| Rockbridge Hospitality Fund Viii L.P. | Real Estate Fund | $1.3B | $1.0M | 217 |
| Rockbridge Hospitality Fund Vii L.P. | Real Estate Fund | $972M | $1.0M | 117 |
| Rockbridge Hospitality Fund Vi L.P. | Real Estate Fund | $803M | $1.0M | 73 |
| Rb Partners I Llc | Real Estate Fund | $423M | $50.0M | 1 |
| Rockbridge Portfolio Fund I L.P. | Real Estate Fund | $315M | $1.0M | 17 |
| Rockbridge Hospitality Fund Ix, Lp | Real Estate Fund | $159M | $1.0M | 10 |
| Rb Scioto Holdings, Llc | Real Estate Fund | $81.4M | $100K | 6 |
| Rbi Nm Investment Holdings Llc | Real Estate Fund | $79.7M | $100K | 40 |
| Rockbridge Portfolio Fund Ii Lp | Real Estate Fund | $75.1M | $1.0M | 4 |
| Rockbridge Hospitality Fund Vii Feeder Llc | Real Estate Fund | $66.7M | $1.0M | 6 |
| Rockbridge Hospitality Fund Vi Feeder Llc | Real Estate Fund | $47.1M | $1.0M | 5 |
| Rbi Cleveland Investment Holdings Llc | Real Estate Fund | $32.8M | $100K | 26 |
| Rb Civ Cherry Creek Investment Holdings Llc | Real Estate Fund | $25.6M | $100K | 40 |
| Rb Scioto Qo Fund, Llc | Real Estate Fund | $20.6M | $100K | 64 |
| Rbi Delray Holdings Llc | Real Estate Fund | $20.0M | $100K | 5 |
| Rb Civ Savannah Investment Holdings Llc | Real Estate Fund | $19.4M | $100K | 69 |
| Rbi Louisville Investment Holdings Ii Llc | Real Estate Fund | $19.2M | $100K | 35 |
| Bridgepoint Hospitality Holdings Llc | Private Equity Fund | $14.4M | $2.0M | 25 |
| Rbi Eagle Investment Holdings Llc | Real Estate Fund | $8.8M | $100K | 41 |
| Rb Highwater Holdings Llc | Real Estate Fund | $6.9M | $100K | 3 |
| Rb Highwater Qo Fund Llc | Real Estate Fund | $4.1M | $100K | 17 |
| Rbi Louisville Iii Holdings Llc | Real Estate Fund | $3.5M | $100K | 27 |
From Form ADV Section 7.B private fund reporting.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 07/08/2026 | 5.73 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Performance-based fees
Services
- • Portfolio management for pooled investment vehicles
Custody
Firm reports having custody of client funds or securities (Item 9.A).
No custodian data reported or mined yet.
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jul 08, 2026.
View current Form ADV (SEC/IAPD) ↗