AUMdb
C1

Client 1 St Advisory Group Llc

SEC-registered Insurance-Affiliated · Small ($100M–$1B) CRD 167790 · SEC file 801-78052 · Dunedin, FL ·
☆ Save with Pro ADV data as of Mar 27, 2026
Regulatory AUM
$511M
Discretionary
$508M
Clients
353
Avg AUM / client
$1.4M
Accounts
924
Employees
8

AUM over time

$148M $511M
May 6, 2013 Mar 27, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Mar 27, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 238 $106M 20.8%
High net worth individuals 115 $401M 78.5%
Charitable organizations Fewer than 5 clients $786K 0.15%
Other investment advisers Fewer than 5 clients $319K 0.06%
Corporations and other businesses Fewer than 5 clients $2.6M 0.5%

People (8)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Michelle Lais Mabry Chief Executive Officer CFP Jan 2008 (19y) ≈ 25% – 56.25% via Wealth Management Consultants, Inc.
Craig Scott Phillips Co Founder CFP Mar 2013 (13y) GP / trustee / elected manager of Client 1 St Advisors, Inc. (indirect)
David George Stieh Chief Operations Officer Mar 2013 (13y) Less than 5%
Pontzer, Herbert, Aloysius Chief Compliance Officer May 2021 (5y) Less than 5%
Morgan E Mabry Chief Investment Officer CFP Jan 2024 (3y) 10% – 25%
Sharon Louise Bastide Registered representative Dec 2018 (8y)
Jamie Renee Mason Registered representative CFP Jul 2025 (1y)
Paul Cooper Harris Registered representative Oct 2025 (1y)

Entity owners (Schedule A/B)

EntityTitle / statusSinceSch.Ownership
Wealth Management Consultants, Inc. Owner Mar 2013 A 50% – 75%
Zaffiri Capital Owner Jan 2024 A 10% – 25%
Dgs Capital Solutions, Llc Owner Jan 2024 A 10% – 25%
Client 1 St Advisors, Inc. Owner Mar 2013 A Less than 5%

Undisclosed: 0% – 20% of the firm is not attributable from the filed Schedule A bands.

Estimated effective ownership (look-through of filed bands):

  • Michelle Lais Mabry: 50% – 75% of Wealth Management Consultants, Inc. × 50% – 75% direct ≈ 25% – 56.25% of the firm

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/27/2026 1.03 MB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Hourly charges
  • Fixed fees

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 27, 2026.

View current Form ADV (SEC/IAPD) ↗