Rubicon Advisors, Gp
- Regulatory AUM
- $421M
- Discretionary
- $421M
- Clients
- 1,391
- Avg AUM / client
- $302K
- Accounts
- 2,219
- Employees
- 20
AUM over time
Reported AUM from Form ADV filings, plotted by filing date · as of Jul 31, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 1,070 | $170M | 40.4% |
| High net worth individuals | 300 | $243M | 57.8% |
| Pension and profit sharing plans | 7 | $902K | 0.21% |
| Charitable organizations | 5 | $3.5M | 0.83% |
| Corporations and other businesses | 9 | $3.2M | 0.75% |
People (11)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Brian Bradley Russell | Chief Financial And Technology Officer And Owner And Partner | Mar 2015 (11y) | 50% – 75% | |
| Steven Paul Boero | Chief Compliance Officer And Owner And Partner | Mar 2015 (11y) | 50% – 75% | |
| Mark Motell | Registered representative | Mar 2015 (11y) | ||
| Brian Jeffrey Stephens | Registered representative | Jul 2016 (10y) | ||
| John Stuart Winn | Registered representative | May 2017 (9y) | ||
| Eric Brandon Bates | Registered representative | Sep 2017 (9y) | ||
| Nicholas Paul Boero | Registered representative | Jul 2022 (4y) | ||
| Kevin Paul Crandell | Registered representative | Jun 2024 (2y) | ||
| Greyson Russell Pierce Back | Registered representative | Dec 2025 (1y) | ||
| Michael Bereznak | Registered representative | Mar 2026 (0y) | ||
| Terall Deane Blalock | Registered representative | Apr 2026 (0y) |
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 02/09/2026 | 983 KB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Portfolio management for businesses/institutional clients
- • Pension consulting services
- • Selection of other advisers
Custody
Reported custodians
- LPL Financial $421M (100% of AUM) Jul 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports having custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jul 31, 2026.
View current Form ADV (SEC/IAPD) ↗