Trademark Capital Management Inc.
- Regulatory AUM
- $151M
- Discretionary
- $151M
- Clients
- 339
- Avg AUM / client
- $445K
- Accounts
- 521
- Employees
- 7
AUM over time
Annual snapshots from Form ADV filings · as of Jul 24, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 304 | $63.7M | 42.2% |
| High net worth individuals | 26 | $65.9M | 43.7% |
| Pooled investment vehicles (non-investment companies) | 2 | $16.8M | 11.1% |
| Pension and profit sharing plans | 7 | $3.5M | 2.33% |
| Charitable organizations | Fewer than 5 clients | $964K | 0.64% |
Private funds (2)
Reported in Form ADV Section 7.B.(1), filing of Sep 2024 · $14.5M combined gross assets
| Fund | Type | Domicile | Gross assets | Owners |
|---|---|---|---|---|
| Trademark Capital Risk Managed Income Fund, Lp | Other Private Fund | Delaware | $13.1M | 31 |
| Trademark Partners Fund, Lp | Private Equity Fund | Delaware | $1.4M | 5 |
People (7)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Donald Lawrence Beasley | Principal, Shareholder | Jan 2011 (16y) | 25% – 50% | |
| Joseph Gerald Ezernack | Ceo, Cio, Chief Compliance Officer, Shareholder | Jan 2011 (16y) | 50% – 75% | |
| David William Denham | Registered representative | Mar 2016 (10y) | ||
| Joseph Glenn Maxey | Registered representative | CFP | Nov 2022 (4y) | |
| Joel J Fernando | Registered representative | Feb 2026 (0y) | ||
| Clayton Matthew Keffer | Registered representative | Apr 2026 (0y) | ||
| Grant Patrick Parker | Registered representative | Apr 2026 (0y) |
Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Private funds (2, $14.5M gross assets)
| Fund | Type | Gross assets | Min. investment | Owners |
|---|---|---|---|---|
| Trademark Capital Risk Managed Income Fund, Lp | Other Private Fund | $13.1M | $1.0M | 31 |
| Trademark Partners Fund, Lp | Private Equity Fund | $1.4M | $0 | 5 |
From Form ADV Section 7.B private fund reporting.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 07/16/2026 | 1.39 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
- • Performance-based fees
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Portfolio management for pooled investment vehicles
- • Portfolio management for businesses/institutional clients
- • Pension consulting services
- • Educational seminars/workshops
Custody
Reported custodians
- Charles Schwab & Co. $90.5M (60% of AUM) Jul 2026
- National Financial Services (Fidelity) $41.4M (27% of AUM) Jul 2026
- Fidelity Brokerage Services $16.9M (9% of AUM) Jun 2018
- National Advisors Trust Company $14.9M (8% of AUM) Jan 2021
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports having custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jul 24, 2026.
View current Form ADV (SEC/IAPD) ↗