Prevail Innovative Wealth Advisors, Llc
- Regulatory AUM
- $932M
- Discretionary
- $926M
- Clients
- 822
- Avg AUM / client
- $1.1M
- Accounts
- 2,149
- Employees
- 41
AUM over time
Annual snapshots from Form ADV filings · as of Apr 28, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 626 | $211M | 22.6% |
| High net worth individuals | 162 | $451M | 48.3% |
| Pooled investment vehicles (non-investment companies) | 1 | $21.2M | 2.28% |
| Pension and profit sharing plans | 29 | $240M | 25.7% |
| Charitable organizations | Fewer than 5 clients | $126K | 0.01% |
| Corporations and other businesses | 4 | $9.5M | 1.02% |
Retirement plan clients
Plans that reported this firm as an investment service provider on Form 5500 Schedule C.
| Plan | Location | Plan year |
|---|---|---|
| Ted Wiens Tire And Auto Center 401(k) Retirement Plan Southern Nevada Tba Supply Co., Inc. | 2024 | |
| Brown & Brown, Inc Employee Savings Plan Brown & Brown, Inc. | 2024 | |
| Direct Response Insurance Administrative Services, Inc. Profit Sharing 401 K Plan & Trust Driasi | 2024 | |
| Elevate 401(k) Plan Pivotal Health Care, Llc | 2024 | |
| Alliance Marketing Llc 401(k) Profit Sharing Plan & Trust Alliance Marketing Llc | 2024 | |
| Scenic Living Communities, Inc. 401(k) Plan Scenic Living Communities, Inc. | 2024 |
People (30)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Bradley Christopher Lawing | Vice President And Member | May 2017 (9y) | 25% – 50% | |
| Andrew Franklin Stafford | Chief Compliance Officer, President And Member | Aug 2017 (9y) | 10% – 25% | |
| Heather Ann Heckadon | Member | Feb 2021 (6y) | 5% – 10% | |
| Kerry Lee Lawing | Chief Executive Officer And Member | Feb 2021 (6y) | 25% – 50% | |
| Vander Wal, Marcia, Kay | Member | Feb 2021 (6y) | Less than 5% | |
| Jered Roger Hunt | Registered representative | Oct 2020 (6y) | ||
| Adam Michael Doran | Registered representative | Nov 2020 (6y) | ||
| Craig Wells Gordon | Registered representative | Dec 2020 (6y) | ||
| Paul Douglas Andres | Registered representative | Dec 2020 (6y) | ||
| Brian Timothy Pfannenstiel | Registered representative | Jan 2021 (6y) | ||
| Brett Eugene Nelson | Registered representative | Jan 2021 (6y) | ||
| Roger Dale Irie | Registered representative | Jun 2021 (5y) | ||
| Stephen Gregory Underwood | Registered representative | Jul 2021 (5y) | ||
| Gary Randall Bratton | Registered representative | Jul 2021 (5y) | ||
| Jordan Christopher Chapman | Registered representative | Nov 2021 (5y) | ||
| Bryan M Farwell | Registered representative | Jan 2022 (5y) | ||
| Thomas Richard Wright | Registered representative | Nov 2023 (3y) | ||
| Madison Leigh Parker | Registered representative | CFP | Jan 2024 (3y) | |
| Dylan S Sales | Registered representative | Jul 2024 (2y) | ||
| Garrett Matthew Stutz | Registered representative | Aug 2024 (2y) | ||
| Jay Frederick Haffley | Registered representative | Nov 2024 (2y) | ||
| Lillian Grace Sales | Registered representative | Nov 2024 (2y) | ||
| Jesse Andre Hernandez | Registered representative | Dec 2024 (2y) | ||
| Matthew Wentworth Burleigh | Registered representative | CFA | Dec 2024 (2y) | |
| Jason Grant Montgomery | Registered representative | CFP | Dec 2024 (2y) | |
| James Edward Meyer | Registered representative | Dec 2024 (2y) | ||
| Jacob J Cole | Registered representative | Dec 2024 (2y) | ||
| Wade Robert Kotarba | Registered representative | Jan 2025 (2y) | ||
| William James Keech | Registered representative | Jul 2025 (1y) | ||
| Andy J Holmes | Registered representative | Jan 2026 (1y) |
Undisclosed: 0% – 35% of the firm is not attributable from the filed Schedule A bands.
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Retirement plans served (6)
| Plan | Sponsor | Participants | Plan assets | As of |
|---|---|---|---|---|
| Ted Wiens Tire And Auto Center 401(k) Retirement Plan | Southern Nevada Tba Supply Co., Inc. | 129 | $5.3M | 01/01/2024 |
| Brown & Brown, Inc Employee Savings Plan | Brown & Brown, Inc. | 12,393 | $1.8B | 01/01/2024 |
| Direct Response Insurance Administrative Services, Inc. Profit Sharing 401 K Plan & Trust | Driasi | 98 | $17.0M | 01/01/2024 |
| Elevate 401(k) Plan | Pivotal Health Care, Llc | 792 | $10.6M | 01/01/2024 |
| Alliance Marketing Llc 401(k) Profit Sharing Plan & Trust | Alliance Marketing Llc | 121 | $6.7M | 01/01/2024 |
| Scenic Living Communities, Inc. 401(k) Plan | Scenic Living Communities, Inc. | 101 | $2.0M | 01/01/2024 |
From Form 5500 service-provider disclosures.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 04/28/2026 | 1.43 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Fixed fees
- • Commissions
- • Performance-based fees
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Pension consulting services
- • Publication of periodicals or newsletters
- • Other services
Custody
Reported custodians
- Charles Schwab & Co. $655M (70% of AUM) Apr 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports it does not have custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Apr 28, 2026.
View current Form ADV (SEC/IAPD) ↗