AUMdb

Uncommon Cents Investing, Inc

SEC-registered Insurance-Affiliated · Small ($100M–$1B) CRD 290105 · SEC file 801-111907 · Janesville, WI · UNCOMMONCENTSINVESTING.COM
☆ Save with Pro ADV data as of May 29, 2026
Regulatory AUM
$520M
Discretionary
$514M
Clients
589
Avg AUM / client
$882K
Accounts
1,121
Employees
3

AUM over time

$0 $520M
Sep 22, 2017 May 29, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of May 29, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 441 $208M 40.0%
High net worth individuals 148 $306M 58.9%
Pension and profit sharing plans Fewer than 5 clients $5.5M 1.05%

People (3)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Sheena Marie Hanson Managing Member, Chief Compliance Officer CFP Sep 2017 (9y) 75% or more
John D Berkley Registered representative Oct 2017 (9y)
Gregory Alan Snyder Registered representative May 2018 (8y)

Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 05/29/2026 903 KB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Hourly charges

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses
  • Other services

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: May 29, 2026.

View current Form ADV (SEC/IAPD) ↗