AUMdb

Sage Rhino Capital Llc

SEC-registered Wealth Manager · Small ($100M–$1B) CRD 290148 · SEC file 801-112150 · Menlo Park, CA · WWW.SAGERHINO.COM
☆ Save with Pro ADV data as of Mar 25, 2026
Regulatory AUM
$884M
Discretionary
$884M
Clients
196
Avg AUM / client
$4.5M
Accounts
1,502
Employees
10

AUM over time

$0 $884M
Nov 10, 2017 Mar 25, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Mar 25, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 53 $20.7M 2.34%
High net worth individuals 139 $850M 96.2%
Pension and profit sharing plans 2 $10.2M 1.15%
Corporations and other businesses 2 $2.4M 0.27%

People (10)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Caroline Novak Trustee May 2007 (19y) ≈ 37.5% – 75% via Lotsvin Novak Family Revocable Trust U/A Dated May 18 Th, 2007
Igor Boris Lotsvin Trustee CFA May 2007 (19y) ≈ 37.5% – 75% via Lotsvin Novak Family Revocable Trust U/A Dated May 18 Th, 2007
Chu, David, Taotze Chief Finanical Officer Nov 2019 (7y) Less than 5%
Dana Elaine Franco Young Chief Compliance Officer Jan 2023 (4y) Less than 5%
Denise Helen Farkas Registered representative Dec 2017 (9y)
Nicole Allana Glazer Registered representative Dec 2017 (9y)
Mary Russell Registered representative Feb 2020 (6y)
Laura Dan'ette Ponticello Registered representative Mar 2021 (5y)
Mia Carla A Dizon Registered representative Mar 2022 (4y)
Alex Michael Owens Registered representative Apr 2024 (2y)

Entity owners (Schedule A/B)

EntityTitle / statusSinceSch.Ownership
Lotsvin Novak Family Revocable Trust U/A Dated May 18 Th, 2007 Member Jan 2020 A 75% or more

Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.

Estimated effective ownership (look-through of filed bands):

  • Caroline Novak: 50% – 75% of Lotsvin Novak Family Revocable Trust U/A Dated May 18 Th, 2007 × 75% – 100% direct ≈ 37.5% – 75% of the firm
  • Igor Boris Lotsvin: 50% – 75% of Lotsvin Novak Family Revocable Trust U/A Dated May 18 Th, 2007 × 75% – 100% direct ≈ 37.5% – 75% of the firm

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/25/2026 1.04 MB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Hourly charges
  • Fixed fees

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses
  • Portfolio management for businesses/institutional clients
  • Pension consulting services
  • Selection of other advisers

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 25, 2026.

View current Form ADV (SEC/IAPD) ↗