The Baldwin Group Wealth Advisors, Llc
SEC-registered
Investment Adviser · Large ($10B–$100B)
CRD 312284
· SEC file 801-120404
· Tampa, FL
· www.baldwin.com
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ADV data as of Apr 01, 2026
- Regulatory AUM
- $27.3B
- Discretionary
- $3.1B
- Clients
- 2,134
- Avg AUM / client
- $12.8M
- Accounts
- 2,651
- Employees
- 50
AUM over time
$3.0B
$27.3B
Dec 2020
Dec 2025
Annual snapshots from Form ADV filings · as of Apr 01, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 834 | $218M | 0.8% |
| High net worth individuals | 337 | $437M | 1.6% |
| Pension and profit sharing plans | 528 | $7.9B | 29.1% |
| Charitable organizations | 1 | $1.4M | 0.01% |
| State or municipal government entities | 1 | $268M | 0.98% |
| Insurance companies | 2 | $304M | 1.11% |
| Corporations and other businesses | 431 | $18.1B | 66.4% |
Retirement plan clients
Plans that reported this firm as an investment service provider on Form 5500 Schedule C.
People (49)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Baldwin, Trevor, Lowry | Ceo/President | Dec 2020 (6y) | Less than 5% | |
| Darin Gibson | Managing Partner | Dec 2020 (6y) | Less than 5% | |
| Hale, Bradford, Lenzie | Chief Financial Officer | Sep 2021 (5y) | Less than 5% | |
| Estrada, Lisa, Kim | Chief Compliance Officer | Oct 2022 (4y) | Less than 5% | |
| Christopher Staub | Managing Partner | Oct 2024 (2y) | Less than 5% | |
| Jeffrey Paul Warnock | Registered representative | CFP Chartered Financial Consultant | Mar 2021 (5y) | |
| Kyle Labeaune | Registered representative | Mar 2021 (5y) | ||
| Laurie Lee Sowa Westwood | Registered representative | Mar 2021 (5y) | ||
| Ryan C Call | Registered representative | Mar 2021 (5y) | ||
| Sina Soltani | Registered representative | Mar 2021 (5y) | ||
| Stephen Yu | Registered representative | CFA | Mar 2021 (5y) | |
| Sung Bin Joseph Park | Registered representative | Mar 2021 (5y) | ||
| Taylor Boyd | Registered representative | Mar 2021 (5y) | ||
| Todd Russell Stahl | Registered representative | Mar 2021 (5y) | ||
| Alvin Tan | Registered representative | May 2022 (4y) | ||
| Robert Trujillo | Registered representative | Aug 2022 (4y) | ||
| Aaron Brett Vasquez | Registered representative | Jun 2023 (3y) | ||
| Michael Victor Assaf | Registered representative | Oct 2024 (2y) | ||
| Donald Earl Roberts | Registered representative | Oct 2024 (2y) | ||
| Eric Friedman | Registered representative | CFA | Oct 2024 (2y) | |
| Gary Ray Wilkins | Registered representative | Oct 2024 (2y) | ||
| Kenneth Francis Jewell | Registered representative | Oct 2024 (2y) | ||
| Joseph James Harkness | Registered representative | Oct 2024 (2y) | ||
| Joseph Thomas Alvarez | Registered representative | CFP | Oct 2024 (2y) | |
| Lewis Stewart Evans | Registered representative | Oct 2024 (2y) | ||
| Paul J Cook | Registered representative | Oct 2024 (2y) | ||
| Robert Hamilton Hannan | Registered representative | CFP | Oct 2024 (2y) | |
| Ryan Zack | Registered representative | Oct 2024 (2y) | ||
| Tyler Augustus Stewart | Registered representative | Oct 2024 (2y) | ||
| Gregg Fine | Registered representative | Dec 2024 (2y) | ||
| Richard James Maxwell | Registered representative | Jan 2025 (2y) | ||
| James Maulfair | Registered representative | Jan 2025 (2y) | ||
| Sean William Holland | Registered representative | Jan 2025 (2y) | ||
| David Tyler Gantz | Registered representative | Jun 2025 (1y) | ||
| Thomas John Parzakonis | Registered representative | Jun 2025 (1y) | ||
| John Joseph Solomon | Registered representative | Jul 2025 (1y) | ||
| Mason Reza Ghodsi | Registered representative | Aug 2025 (1y) | ||
| James Christopher Anselmo | Registered representative | Sep 2025 (1y) | ||
| James Swift | Registered representative | Oct 2025 (1y) | ||
| Kimberly Norris | Registered representative | Oct 2025 (1y) | ||
| Dominique Marshee Peterson | Registered representative | Jan 2026 (1y) | ||
| Charles Gerard Griffith | Registered representative | Jan 2026 (1y) | ||
| Jack Digney | Registered representative | Jan 2026 (1y) | ||
| Colm Henry Donohue O'connor | Registered representative | Apr 2026 (0y) | ||
| Karin Kamille Langwasser | Registered representative | Apr 2026 (0y) | ||
| Dylan Wilson | Registered representative | CFP | May 2026 (0y) | |
| John Edward Wilhoit | Registered representative | May 2026 (0y) | ||
| Jake Crici | Registered representative | May 2026 (0y) | ||
| Jamie Oneil Parker | Registered representative | Jun 2026 (0y) |
Entity owners (Schedule A/B)
| Entity | Title / status | Since | Sch. | Ownership |
|---|---|---|---|---|
| The Baldwin Group Financial Services Holdings, Llc | Owner | Dec 2020 | A | 75% or more |
| The Baldwin Group Southeast Llc | Owner | Dec 2020 | B | ≈ 56.25% – 100% via The Baldwin Group Financial Services Holdings, Llc |
| The Baldwin Group Insurance Advisory Solutions Holdings, Llc | Owner | Jan 2021 | B | ≈ 42.19% – 100% via The Baldwin Group Southeast Llc |
| The Baldwin Insurance Group Holdings, Llc | Owner | Dec 2020 | B | ≈ 31.64% – 100% via The Baldwin Group Insurance Advisory Solutions Holdings, Llc |
| The Baldwin Insurance Group, Inc. | Owner | Dec 2020 | B | ≈ 7.91% – 50% via The Baldwin Insurance Group Holdings, Llc |
Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.
Estimated effective ownership (look-through of filed bands):
- The Baldwin Group Southeast Llc: 75% – 100% of The Baldwin Group Financial Services Holdings, Llc × 75% – 100% direct ≈ 56.25% – 100% of the firm
- The Baldwin Group Insurance Advisory Solutions Holdings, Llc: 75% – 100% of The Baldwin Group Southeast Llc × 75% – 100% of The Baldwin Group Financial Services Holdings, Llc × 75% – 100% direct ≈ 42.19% – 100% of the firm
- The Baldwin Insurance Group Holdings, Llc: 75% – 100% of The Baldwin Group Insurance Advisory Solutions Holdings, Llc × 75% – 100% of The Baldwin Group Southeast Llc × 75% – 100% of The Baldwin Group Financial Services Holdings, Llc × 75% – 100% direct ≈ 31.64% – 100% of the firm
- The Baldwin Insurance Group, Inc.: 25% – 50% of The Baldwin Insurance Group Holdings, Llc × 75% – 100% of The Baldwin Group Insurance Advisory Solutions Holdings, Llc × 75% – 100% of The Baldwin Group Southeast Llc × 75% – 100% of The Baldwin Group Financial Services Holdings, Llc × 75% – 100% direct ≈ 7.91% – 50% of the firm
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Retirement plans served (47)
| Plan | Sponsor | Participants | Plan assets | As of |
|---|---|---|---|---|
| Timberland Bank Employee Stock Ownership & 401(k) Plan | Timberland Bank | 274 | $39.9M | 10/01/2024 |
| Profit Sharing And 401(k) Plan For Employees Of Carlton Fields | Carlton Fields, P.A. | 666 | $316M | 02/01/2024 |
| The Corporation Of Fine Arts Museums 401(k) Plan | The Corporation Of Fine Arts Museums | 240 | $27.4M | 01/01/2024 |
| Sentinel 401(k) And Profit Sharing Plan | Sentinel Offender Services, Llc | 294 | $11.9M | 01/01/2024 |
| Kros Wise 401(k) Profit Sharing Plan & Trust | Kros Wise | 99 | $5.8M | 01/01/2024 |
| Puma Biotechnology, Inc. 401(k) Plan | Puma Biotechnology, Inc. | 170 | $41.3M | 01/01/2024 |
| Golden Rain Foundation 401(k) Plan | Golden Rain Foundation | 190 | $10.9M | 01/01/2024 |
| Bold North America, Llc 401(k) Plan | Bold North America, Llc | 208 | $17.5M | 01/01/2024 |
| The Baldwin Group Pep | Pentegra Services, Inc | 2,400 | $5.5M | 01/01/2024 |
| Sunwest Bank 401(k) Profit Sharing Plan | Sunwest Bank | 273 | $22.9M | 01/01/2024 |
| Ltk 401(k) Plan | Rewardstyle, Inc. D/B/A Ltk | 587 | $33.3M | 01/01/2024 |
| Mag Ds Corp. 401 K Plan | Mag Ds Corp. | 875 | $114M | 01/01/2024 |
| Happy Money 401(k) Plan | Happy Money, Inc. | 125 | $17.0M | 01/01/2024 |
| Core One Solutions 401(k) Plan | Core One Solutions Llc | 172 | $16.8M | 01/01/2024 |
| Red.Com 401(k) Plan | Red.Com, Inc. Dba Red Digital Cinema | 203 | $43.9M | 01/01/2024 |
| Fedwriters 401(k) Plan | Fedwriters, Inc. | 300 | $5.1M | 01/01/2024 |
| Us International Media 401(k) Plan | Usim | 102 | $14.1M | 01/01/2024 |
| Oceanair Federal Credit Union 401(k) Profit Sharing Plan | Oceanair Federal Credit Union | 126 | $8.6M | 01/01/2024 |
| Seabreeze Retirement Savings Plan | Seabreeze Management Company, Inc. | 677 | $10.7M | 01/01/2024 |
| Toyota Of Orange 401(k) Plan | Dwwto | 1,620 | $135M | 01/01/2024 |
| Amvets 401(k) Plan | Amvets National | 250 | $4.4M | 01/01/2024 |
| Auditboard, Inc. 401(k) Plan | Auditboard, Inc. | 704 | $41.4M | 01/01/2024 |
| Lwi, Inc. 401(k) Plan | Lwi, Inc. | 269 | $5.3M | 01/01/2024 |
| Code For America 401(k) Plan | Code For America Labs, Inc. | 161 | $16.0M | 01/01/2024 |
| The Raymond Group 401(k) Retirement Savings Plan | The Raymond Group | 117 | $44.7M | 01/01/2024 |
Top 25 of 47 plans by assets.
From Form 5500 service-provider disclosures.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 04/01/2026 | 1.38 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
Regulatory · Item 11.E(2), 11.E(4)
as of Dec 09, 2024
Status: Final Sanction Detail: IN JUNE 2010, KENNETH JEWELL ENTERED INTO AN AGREEMENT WITH FINRA WHEREBY MR. JEWELL WAS SUSPENDED FROM ASSOCIATION WITHANY FINRA MEMBER FIRM FOR TWO MONTHS AND REQUIRED TO PAY $5,000 TO FINRA IN THE EVENT MR. JEWELL RE-ASSOCIATES WITH A FINRA MEMBER FIRM. FINRA ALLEGED THAT MR. JEWELL NEGLECTED TO DISCLOSE AN OBA TO HIS BROKER DEALER. Summary: IN JUNE 2010, KENNETH JEWELL ENTERED INTO AN AGREEMENT WITH FINRA WHEREBY MR. JEWELL WAS SUSPENDED FROM ASSOCIATION WITH ANY FINRA MEMBER FIRM FOR TWO MONTHS AND REQUIRED TO PAY $5,000 TO FINRA IN THE EVENT MR. JEWELL RE-ASSOCIATES WITH A FINRA MEMBER FIRM. FINRA ALLEGED THAT MR. JEWELL NEGLECTED TO DISCLOSE AN OBA TO HIS BROKER DEALER.
Disclosure text reproduced verbatim from the firm's own Form ADV filings.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
- • Other fees
- • VALUE OF PLAN ASSETS
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Portfolio management for businesses/institutional clients
- • Pension consulting services
- • Selection of other advisers
- • Educational seminars/workshops
Custody
Reported custodians
- LPL Financial $730M (3% of AUM) Apr 2026
- Fidelity Investments $195M (1% of AUM) Apr 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports it does not have custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Apr 01, 2026.
View current Form ADV (SEC/IAPD) ↗