AUMdb

Unconventional Investor, Llc

SEC-registered Wealth Manager · Small ($100M–$1B) CRD 317333 · SEC file 801-123588 · · www.unconventionalinvestor.com
☆ Save with Pro ADV data as of Mar 26, 2026
Regulatory AUM
$303M
Discretionary
$303M
Clients
88
Avg AUM / client
$3.4M
Accounts
359
Employees
2

AUM over time

$201M $303M
Mar 1, 2022 Mar 26, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Mar 26, 2026

Investments (13F portfolio — 46 positions, $210,608,937)

13F period Mar 31, 2026
#IssuerClassValueShares% of 13F% of AUM
1 Total Stock Market Etf ETF $66,719,788 207,973 31.7% 22.1%
2 Vanguard S&P 500 Etf ETF $29,739,764 49,741 14.1% 9.83%
3 Berkshire Hathaway; Class B Class B $26,395,774 55,083 12.5% 8.72%
4 Vanguard Ftse Developed Markets Etf ETF $18,491,108 288,563 8.78% 6.11%
5 Vanguard Utilities Etf ETF $15,739,561 79,437 7.47% 5.2%
6 Vanguard Short Term Treasury Etf ETF $11,002,627 187,955 5.22% 3.64%
7 Vanguard Reit Etf ETF $5,047,884 56,910 2.4% 1.67%
8 Berkshire Hathaway A Class A $5,026,980 7 2.39% 1.66%
9 Vanguard Total International Stock Etf ETF $4,882,779 63,322 2.32% 1.61%
10 Ishares Core Msci Intrl Dvlp Mkt Etf ETF $3,078,223 36,834 1.46% 1.02%
11 Vanguard Int'l Equity Index Etf ETF $2,366,968 31,518 1.12% 0.78%
12 Nvidia Corp Com $1,985,374 11,384 0.94% 0.66%
13 Dimensional Wld Ex Us Cr Eq 2 Etf ETF $1,660,725 48,888 0.79% 0.55%
14 Vanguard Ftse Europe Etf ETF $1,489,110 18,065 0.71% 0.49%
15 Planet Labs Pbc Class A Class A $1,397,500 50,000 0.66% 0.46%
16 First Trust Internet Index Cf Etf ETF $1,193,787 5,101 0.57% 0.39%
17 Vanguard Value Etf ETF $1,180,539 6,017 0.56% 0.39%
18 Apple Com $1,172,869 4,621 0.56% 0.39%
19 I Shares All World Ex Us ETF $954,456 13,940 0.45% 0.32%
20 Vanguard Small Cap Value Etf ETF $680,835 3,134 0.32% 0.23%
21 Ishares Msci India Etf ETF $625,315 13,350 0.3% 0.21%
22 Vanguard Total World Stock Inde ETF $617,509 4,464 0.29% 0.2%
23 Invesco Qqq Etf ETF $603,276 1,045 0.29% 0.2%
24 Invesco S&P 500 Equal Weight Etf ETF $544,707 2,838 0.26% 0.18%
25 All World Ex U.S. Real Estate Index Etf ETF $540,164 12,152 0.26% 0.18%

Top 25 of 46 positions from the manager's latest Form 13F · source filing (EDGAR) ↗. 13F covers long US-listed positions only. "% of AUM" is share of the firm's total regulatory AUM (Form ADV Item 5.F).

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 37 $25.7M 8.49%
High net worth individuals 51 $274M 90.4%
Charitable organizations Fewer than 5 clients $3.3M 1.08%

People (2)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Paul Pierson O'leary Managing Member / Chief Compliance Officer Feb 2007 (20y) 75% or more
Christopher Matthew O'leary Registered representative Mar 2022 (4y)

Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/26/2026 896 KB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports it does not have custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 26, 2026.

View current Form ADV (SEC/IAPD) ↗