AUMdb

Harborfront Financial Llc

SEC-registered Wealth Manager · Small ($100M–$1B) CRD 331763 · SEC file 801-131145 · Ludington, MI · www.custerfinancialadvisors.com
☆ Save with Pro ADV data as of Mar 23, 2026
Regulatory AUM
$149M
Discretionary
$146M
Clients
604
Avg AUM / client
$247K
Accounts
781
Employees
6

AUM over time

$104M $149M
Jan 17, 2025 Mar 23, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Mar 23, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 438 $77.0M 51.7%
High net worth individuals 158 $69.9M 46.9%
Pension and profit sharing plans 8 $1.5M 1.04%
Charitable organizations Fewer than 5 clients $193K 0.13%
Corporations and other businesses Fewer than 5 clients $376K 0.25%

People (4)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Autumn Marie Wittlieff Member Jun 2024 (2y) Less than 5%
Elizabeth Ann De Kuiper Member Jun 2024 (2y) 25% – 50%
Michael Wesley Custer Member CFP Jun 2024 (2y) 10% – 25%
Raymond Edward Janish Member & Cco CFP Jun 2024 (2y) 50% – 75%

Undisclosed: 0% – 15% of the firm is not attributable from the filed Schedule A bands.

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/23/2026 1020 KB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Fixed fees

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses
  • Portfolio management for businesses/institutional clients
  • Selection of other advisers

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 23, 2026.

View current Form ADV (SEC/IAPD) ↗