AUMdb

Strive Financial Group, Llc

SEC-registered Insurance-Affiliated · Small ($100M–$1B) CRD 333298 · SEC file 801-131400 · Carmel, IN · www.firefighterfinancialadvisor.com
☆ Save with Pro ADV data as of Jul 10, 2026
Regulatory AUM
$247M
Discretionary
$239M
Clients
769
Avg AUM / client
$321K
Accounts
1,991
Employees
12

AUM over time

$0 $247M
Oct 2, 2024 Jul 10, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Jul 10, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 660 $143M 58.1%
High net worth individuals 109 $98.3M 39.8%
Pension and profit sharing plans Fewer than 5 $3.0M 1.22%
Charitable organizations Fewer than 5 $102K 0.04%
Corporations and other businesses Fewer than 5 $2.1M 0.84%

People (11)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Gregory Thomas Freeman Managing Member Dec 2021 (5y) ≈ 37.5% – 75% via Freeman Financial
Joseph Thomas Hillman Investment Advisor Representative/Chief Compliance Officer Dec 2021 (5y) ≈ 37.5% – 75% via Hillman Financial
Christopher Bryon Bauchle Registered representative CFP Oct 2024 (2y)
Joshua Michael Da More Registered representative Oct 2024 (2y)
Ross Joseph Douglas Gaddy Registered representative Oct 2024 (2y)
John P Hillman Registered representative Sep 2025 (1y)
Hayley Odelia Lenz Registered representative Feb 2026 (1y)
Thomas Gregory Rueckl Registered representative CFP Mar 2026 (0y)
Logan George Rueckl Registered representative Apr 2026 (0y)
Sandesh Arles Registered representative Apr 2026 (0y)
Mark Elliott Shannon Registered representative Jul 2026 (0y)

Entity owners (Schedule A/B)

EntityTitle / statusSinceSch.Ownership
Hillman Financial Member Sep 2024 A 50% – 75%
Freeman Financial Member Sep 2024 A 50% – 75%

Estimated effective ownership (look-through of filed bands):

  • Gregory Thomas Freeman: 75% – 100% of Freeman Financial × 50% – 75% direct ≈ 37.5% – 75% of the firm
  • Joseph Thomas Hillman: 75% – 100% of Hillman Financial × 50% – 75% direct ≈ 37.5% – 75% of the firm

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 07/10/2026 1000 KB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Fixed fees
  • Commissions

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jul 10, 2026.

View current Form ADV (SEC/IAPD) ↗