Pearl Planning, Llc
- Regulatory AUM
- $329M
- Discretionary
- $329M
- Clients
- 305
- Avg AUM / client
- $1.1M
- Accounts
- 949
- Employees
- 7
AUM over time
Reported AUM from Form ADV filings, plotted by filing date · as of Jun 24, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 201 | $64.1M | 19.5% |
| High net worth individuals | 104 | $256M | 77.9% |
| Pension and profit sharing plans | Fewer than 5 clients | $5.2M | 1.59% |
| Charitable organizations | Fewer than 5 clients | $3.3M | 0.99% |
| Corporations and other businesses | Fewer than 5 clients | $177K | 0.05% |
People (4)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Alexa Jo Kane | Registered representative | CFP | Jul 2025 (1y) | |
| Melissa Nicole Joy | Registered representative | CFP | Jul 2025 (1y) | |
| Toni Marie Wander | Registered representative | CFP | Jul 2025 (1y) | |
| Genevieve Margaret Guys | Registered representative | Jan 2026 (1y) |
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 06/24/2026 | 892 KB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Portfolio management for businesses/institutional clients
- • Pension consulting services
- • Selection of other advisers
Custody
Reported custodians
- Raymond James $260M (79% of AUM) Jun 2026
- Charles Schwab & Co. $33.4M (10% of AUM) Jun 2026
- Fidelity Brokerage Services $23.4M (7% of AUM) Jun 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports it does not have custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jun 24, 2026.
View current Form ADV (SEC/IAPD) ↗