AUMdb

Simplified Planning And Investments Llc

State-registered Wealth Manager · Boutique (under $100M) CRD 338036 · Johnston, IA · www.simplifiedplanning.com
☆ Save with Pro ADV data as of Jul 17, 2026
Regulatory AUM
$8.4M
Discretionary
$8.4M
Clients
6
Avg AUM / client
$1.4M
Accounts
33
Employees
1

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 6 $889K 10.5%
High net worth individuals Fewer than 5 clients $7.5M 89.5%

People (1)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Benjamin Russell Geiger Registered representative CFP Sep 2025 (1y)

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 07/17/2026 982 KB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Hourly charges
  • Fixed fees

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses

Custody

Firm reports it does not have custody of client funds or securities (Item 9.A).

No custodian data reported or mined yet.

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jul 17, 2026.

View current Form ADV (SEC/IAPD) ↗