AUMdb

Trubee Wealth Advisors, Inc.

SEC-registered Insurance-Affiliated · Small ($100M–$1B) CRD 3618 · SEC file 801-70259 · Buffalo, NY · www.trubeewealth.com
☆ Save with Pro ADV data as of Mar 17, 2026
Regulatory AUM
$911M
Discretionary
$792M
Clients
734
Avg AUM / client
$1.2M
Accounts
1,377
Employees
17

AUM over time

$91.2M $911M
Dec 2011 Dec 2025

Annual snapshots from Form ADV filings · as of Mar 17, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 520 $206M 22.6%
High net worth individuals 166 $628M 68.9%
Pension and profit sharing plans 9 $12.4M 1.36%
Charitable organizations 31 $41.4M 4.55%
Corporations and other businesses 8 $23.0M 2.53%

Retirement plan clients

Plans that reported this firm as an investment service provider on Form 5500 Schedule C.

Plan Location Plan year
Ai Signal Research, Inc. 401(k) Profit Sharing Plan And Trust Ai Signal Research, Inc. 2024
Mazda Toyota Manufacturing, U. S. A. 401(k) Plan Mazda Toyota Manufacturing, U.S.A. Inc. 2024

People (14)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Jeffrey Allan Bowen Vice President, Srop, Crop Dec 1991 (35y) 5% – 10%
Michael Forman Sheets Vice President Jan 1998 (29y) Less than 5%
William Robert Pictor Vice President Jan 1998 (29y) 10% – 25%
Charles Ernest Gelo Vice President Apr 2009 (17y) 10% – 25%
Thomas Richard Turk Vice President CFP Oct 2009 (17y) 10% – 25%
John David Shine President, Branch Manager, & Ceo CFP CFA May 2019 (7y) 10% – 25%
Harrison Michael Steinwald Finop And Cfo Sep 2020 (6y) Less than 5%
Nicholas Verbanic Vice President CFP Mar 2021 (5y) 5% – 10%
Reinard Kopsa, Patricia Edith Chief Compliance Officer Sep 2023 (3y) Less than 5%
Anne Jennifer Emblidge Registered representative May 2019 (7y)
Matthew Drosendahl Registered representative May 2019 (7y)
Thomas Gerard Vossler Registered representative Mar 2021 (5y)
Nicholas Alexander Ingold Registered representative Apr 2021 (5y)
John Michael Meisner Registered representative Jul 2023 (3y)

Undisclosed: 0% – 50% of the firm is not attributable from the filed Schedule A bands.

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Retirement plans served (2)

PlanSponsorParticipantsPlan assetsAs of
Ai Signal Research, Inc. 401(k) Profit Sharing Plan And Trust Ai Signal Research, Inc. 379 $38.9M 01/01/2024
Mazda Toyota Manufacturing, U. S. A. 401(k) Plan Mazda Toyota Manufacturing, U.S.A. Inc. 4,499 $102M 01/01/2024

From Form 5500 service-provider disclosures.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/17/2026 1.05 MB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

Regulatory · Item 11.D(2) as of Mar 27, 2024

Allegations: DURING THE RECIEW PERIOD, IN SEVEN TRANSACTIONS, THE FIRM SOLD AGENCY BONDS TO CUSTOMERS AND FAILED TO SELL SUCH BONDS AT A PRICE THAT WAS FAIR, TAKING INTO CONSIDERATION ALL RELEVANT CIRCUMSTANCES, INCLUDING BOND MARKET CONDITIONS WITH RESPECT TO EACH BOND AT THE TIME OF THE TRANSACTION, THE EXPENSE INVOLVED AND THAT THE FIRM WAS ENTITLED TO A PROFIT. THE CONDUCT DESCRIBED IN THIS PARAGRAPH CONSTITUTES SEPERATE AND DISTINCT VIOLATIONS OF NASD RULES 2440 AND IM-2440. Status: Final Sanction Detail: FINE PAID ON 12/4/12 IN THE AMOUNT OF $5000.00 - NO PORTION WAS WAIVED.

Disclosure text reproduced verbatim from the firm's own Form ADV filings.

How they charge

  • Percentage of assets under management
  • Fixed fees

Services

  • Portfolio management for individuals/small businesses
  • Selection of other advisers

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 17, 2026.

View current Form ADV (SEC/IAPD) ↗