AUMdb

Strategy Asset Managers L.L.C.

SEC-registered Wealth Manager · Small ($100M–$1B) CRD 109939 · SEC file 801-60049 · Pasadena, CA · www.linkedin.com
☆ Save with Pro ADV data as of Jun 11, 2026
Regulatory AUM
$930M
Discretionary
$930M
Clients
633
Avg AUM / client
$1.5M
Accounts
1,458
Employees
10

AUM over time

$478M $930M
Apr 10, 2012 Jun 11, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Jun 11, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 384 $156M 16.8%
High net worth individuals 214 $668M 71.8%
Pooled investment vehicles (non-investment companies) 2 $11.4M 1.23%
Pension and profit sharing plans 12 $59.5M 6.4%
Charitable organizations 13 $27.5M 2.96%
Corporations and other businesses 8 $8.0M 0.86%

Private funds (1)

Reported in Form ADV Section 7.B.(1), filing of Sep 2024 · $460K combined gross assets

FundTypeDomicileGross assetsOwners
Hcm Sof I, Llc Other Private Fund Delaware $460K 6

People (11)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Thomas Woodward Hulick Managing Member Mar 2013 (13y) ≈ 18.75% – 50% via Hulick Capital Management Llc
Joseph Peter Traba Registered representative Feb 2020 (7y)
Gregory Richard Wertz Registered representative Dec 2020 (6y)
David Jin Kyu Chong Registered representative Dec 2021 (5y)
William Hamelin Registered representative May 2022 (4y)
Victor Martinez Registered representative Jan 2024 (3y)
Alexander Henry Hagstrom Registered representative CFA Jan 2025 (2y)
Liam Thomas Critchett Registered representative Jul 2025 (1y)
Harold Bowler Parker Registered representative Jan 2026 (1y)
Israel Damon Stanley Registered representative Mar 2026 (0y)
David Mac Cormick Carter Registered representative May 2026 (0y)

Entity owners (Schedule A/B)

EntityTitle / statusSinceSch.Ownership
Hulick Capital Management Llc Owner Jan 2016 A 75% or more

Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.

Estimated effective ownership (look-through of filed bands):

  • Thomas Woodward Hulick: 25% – 50% of Hulick Capital Management Llc × 75% – 100% direct ≈ 18.75% – 50% of the firm

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Private funds (1, $460K gross assets)

FundTypeGross assetsMin. investmentOwners
Hcm Sof I, Llc Other Private Fund $460K $50.0K 6

From Form ADV Section 7.B private fund reporting.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 06/11/2026 1.53 MB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

Civil judicial as of Sep 18, 2024

Allegations: IN HIS SECOND AMENDED COMPLAINT FILED IN JUNE 2023, PLAINTIFF, A SOPHISTICATED REAL ESTATE LAWYER AND REGISTERED PATENT ATTORNEY, SOUGHT DAMAGES OF $232,722 AGAINST SEVERAL DEFENDANTS FOR VARIOUS CAUSES OF ACTION INVOLVING LOSSES IN FOREIGN EXCHANGE TRADING IN FEBRUARY 2018. PLAINTIFF ALLEGED THAT HCM WAS NEGLIGENT. THE PLAINTIFF WAS NEITHER A CLIENT OF HULICK CAPITAL MANAGEMENT, LLC ("HCM") NOR ANY OF ITS INVESTMENT ADVISERS. IN FEBRUARY 2018, THE PLAINTIFF OPENED AN ACCOUNT WITH THE CO-DEFENDANT BOLOUR AS HIS TRADING ADVISER AT OANDA CORPORATION, A CO-DEFENDANT, TO INVEST IN FOREIGN CURRENCY ALLEGEDLY DUE, IN PART, ON HIS RELIANCE ON INFORMATION PROVIDED TO HIM BY CO-DEFENDANT RODAL AND ON E-MAIL COMMUNICATIONS ABOUT FOREIGN CURRENCY PREVIOUSLY SENT BY CO-DEFENDANT COLON FROM HIS OWN EMAIL ADDRESS. Status: Pending Summary: THE PLAINTIFF NEVER HAD ANY CLIENT RELATIONSHIP WITH HCM NOR ANY OF ITS ADVISORY AFFILIATES. THE SUBJECT E-MAIL COMMUNICATIONS, WHICH OCCURRED BETWEEN 2014-JULY 2017 CAME FROM AN E-MAIL ADDRESS THAT HAD NO AFFILIATION OR CONNECTION WITH HCM, AND THEY WERE SENT WITHOUT PRIOR KNOWLEDGE OF OR AUTHORIZATION BY HCM. IN THE SECOND AMENDED COMPLAINT, PLAINTIFF ALLEGED ONLY NEGLIGENCE AND NEGLIGENT SUPERVISION BY HCM. ALL THE REMAINING COUNTS WERE AGAINST THE CO-DEFENDANTS. HCM ADAMANTLY DENIES THE ALLEGATIONS AND BELIEVES THAT IT HAS GOOD DEFENSES TO THE ACTION.

Disclosure text reproduced verbatim from the firm's own Form ADV filings.

How they charge

  • Percentage of assets under management
  • Hourly charges
  • Fixed fees
  • Performance-based fees

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses
  • Portfolio management for businesses/institutional clients
  • Pension consulting services
  • Selection of other advisers

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jun 11, 2026.

View current Form ADV (SEC/IAPD) ↗