Falcon Wealth Planning, Inc.
- Regulatory AUM
- $1.9B
- Discretionary
- $1.9B
- Clients
- 1,596
- Avg AUM / client
- $1.2M
- Accounts
- 5,544
- Employees
- 42
AUM over time
Annual snapshots from Form ADV filings · as of Jun 11, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 1,108 | $451M | 23.5% |
| High net worth individuals | 455 | $1.4B | 72.9% |
| Pension and profit sharing plans | 10 | $3.4M | 0.17% |
| Corporations and other businesses | 23 | $65.7M | 3.42% |
Retirement plan clients
Plans that reported this firm as an investment service provider on Form 5500 Schedule C.
| Plan | Location | Plan year |
|---|---|---|
| Southwest Airlines Pilots Retirement Savings Plan Southwest Airlines Company | 2024 | |
| Paypal 401(k) Savings Plan Paypal Holdings, Inc. | 2024 |
People (26)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Gabriel Abraham Shahin | Ceo | CFP | Jan 2018 (9y) | ≈ 56.25% – 100% via The Falcon Family Revocable Living Trus |
| Gautreau, Peter, Fredrick | Cfo | Sep 2018 (8y) | Less than 5% | |
| Ray Ramos Bartolome | Chief Operating Officer | Oct 2021 (5y) | Less than 5% | |
| Rachel Anne Vonbank | Chief Compliance Officer | Aug 2024 (2y) | Less than 5% | |
| Min Joseph Song | Registered representative | CFP | Mar 2018 (8y) | |
| Zackary Tyler Royce | Registered representative | CFP | Dec 2018 (8y) | |
| Kevin Duane Mayo | Registered representative | CFP | Feb 2020 (6y) | |
| Ryan Christopher Perry | Registered representative | CFP | Jan 2021 (6y) | |
| Christopher Carreon | Registered representative | Apr 2021 (5y) | ||
| Michael Gregory Jensen | Registered representative | CFP | Jun 2021 (5y) | |
| Pietro Lombardi | Registered representative | CFP | Aug 2022 (4y) | |
| Quinn Carlos Carranza | Registered representative | CFP | Aug 2022 (4y) | |
| Jamil Moussa Abdullah | Registered representative | CFP CFA | Sep 2022 (4y) | |
| Ricky Vu Perez | Registered representative | Dec 2023 (3y) | ||
| Matthew Abraham Shahin | Registered representative | CFP | Jan 2024 (3y) | |
| Kenneth David Vendley | Registered representative | CFP | Jun 2024 (2y) | |
| Marc Melendez | Registered representative | CFP | Nov 2024 (2y) | |
| Cory Brandon Griffiths | Registered representative | CFP | Mar 2025 (1y) | |
| Michael Leon Caster | Registered representative | CFP | Apr 2025 (1y) | |
| Raymond Joseph Sicard | Registered representative | CFP CFA | Jun 2025 (1y) | |
| Richard Bartholomew Leake | Registered representative | CFP | Jul 2025 (1y) | |
| Alexandra Castillo | Registered representative | Nov 2025 (1y) | ||
| Ronald William Guay | Registered representative | CFP | Nov 2025 (1y) | |
| Claudia Frances Rodriguez | Registered representative | CFP | May 2026 (0y) | |
| Dave Anthony Boothe | Registered representative | CFP | May 2026 (0y) | |
| Bryan Anthony Cassick | Registered representative | CFP | May 2026 (0y) |
Entity owners (Schedule A/B)
| Entity | Title / status | Since | Sch. | Ownership |
|---|---|---|---|---|
| The Falcon Family Revocable Living Trus | Owner | Jan 2018 | A | 75% or more |
Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.
Estimated effective ownership (look-through of filed bands):
- Gabriel Abraham Shahin: 75% – 100% of The Falcon Family Revocable Living Trus × 75% – 100% direct ≈ 56.25% – 100% of the firm
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Retirement plans served (2)
| Plan | Sponsor | Participants | Plan assets | As of |
|---|---|---|---|---|
| Southwest Airlines Pilots Retirement Savings Plan | Southwest Airlines Company | 11,679 | $11.6B | 01/01/2024 |
| Paypal 401(k) Savings Plan | Paypal Holdings, Inc. | 9,046 | $2.2B | 01/01/2024 |
From Form 5500 service-provider disclosures.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 06/11/2026 | 1.27 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
- • Other fees
- • SELECTION OF OTHER ADVISERS FEES
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Selection of other advisers
Custody
Reported custodians
- Fidelity Brokerage Services $1.1B (56% of AUM) Jun 2026
- Charles Schwab & Co. $614M (32% of AUM) Jun 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports it does not have custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jun 11, 2026.
View current Form ADV (SEC/IAPD) ↗