AUMdb

United Planners' Financial Services Of America A Limited Partner

SEC-registered Insurance-Affiliated · Large ($10B–$100B) CRD 20804 · SEC file 801-57198 · Scottsdale, AZ · WWW.UNITEDPLANNERS.COM
☆ Save with Pro ADV data as of Jun 18, 2026
Regulatory AUM
$12.8B
Discretionary
$607M
Clients
30,369
Avg AUM / client
$421K
Accounts
47,883
Employees
620

AUM over time

$1.1B $12.8B
Dec 2011 Jun 2026

Annual snapshots from Form ADV filings · as of Jun 18, 2026

Asset allocation (SMA assets by investment type)

as of Jun 18, 2026
Exchange-traded equities
$11.5B 90%
Cash & equivalents
$766M 6%
US government & agency bonds
$128M 1%
State & local bonds
$128M 1%
Investment-grade corporate bonds
$128M 1%
Other
$128M 1%

Share of SMA assets by investment vehicle type, as filed in Form ADV Item 5.K. Dollar figures are percentages applied to total regulatory AUM.

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 25,159 $6.8B 52.9%
High net worth individuals 4,880 $5.6B 43.6%
Banking or thrift institutions 0 $0
Pension and profit sharing plans 42 $42.4M 0.33%
Charitable organizations 96 $85.9M 0.67%
State or municipal government entities 0 $0
Other investment advisers 0 $0
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations and other businesses 192 $323M 2.53%

People (368)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Sheila June Cuffari Agasi Executive Vice President Jan 2007 (20y) Less than 5%
Baker, Michael A President Sep 2007 (19y) Less than 5%
Dave B Hauer Vice President Compliance, Chief Compliance Officer Jun 2012 (14y) Less than 5%
Kenneth William Oliverio Executive Vice President, Chief Marketing Officer Sep 2012 (14y) Less than 5%
Shindel, Chad Travis Vice President, Chief Financial Officer (Cfo) Aug 2018 (8y) Less than 5%
Peter James Keating Registered representative CFP Chartered Financial Consultant Jan 2000 (27y)
Martin Thomas Chiu Registered representative Mar 2000 (26y)
Stuart Lee Kesselhaut Registered representative Mar 2000 (26y)
Mary Margaret Gies Registered representative May 2000 (26y)
David Anthony Mclenachen Registered representative Sep 2000 (26y)
Michael David Cohler Registered representative Chartered Financial Consultant Jul 2002 (24y)
Michael Alan Pomerantz Registered representative Aug 2002 (24y)
Craig Steven Wright Registered representative Sep 2002 (24y)
Timothy Winters Mayben Registered representative Feb 2003 (23y)
Karman Denise Scott Registered representative Apr 2003 (23y)
Steven Larry Story Registered representative Jul 2003 (23y)
Kari Louise Pel Registered representative Nov 2003 (23y)
Harry Lewis Marmer Registered representative Apr 2004 (22y)
Richard Eugene Wible Registered representative Dec 2005 (21y)
Herman Jacob Nainkin Registered representative Feb 2006 (20y)
Aaron Pierce Sevigny Registered representative Aug 2006 (20y)
Cora Margaret Ingrim Registered representative CFP CFA Dec 2006 (20y)
Scott Allen Gidley Registered representative Jan 2007 (20y)
William Paul Fredrickson Registered representative Mar 2007 (19y)
Gretchin Rachelle Scott Registered representative Mar 2007 (19y)
Abe William Bochner Registered representative CFP Apr 2007 (19y)
Dennis John Rogers Registered representative CFP Aug 2007 (19y)
Nancy Arlene Loveland Registered representative CFP Aug 2007 (19y)
Scott Alan Biltz Registered representative Chartered Financial Consultant Oct 2007 (19y)
Philippe E Berthoud Registered representative Feb 2008 (18y)
Charles Christopher Wright Registered representative Apr 2008 (18y)
Charles B Lefkowitz Registered representative CFP Jun 2008 (18y)
George Severn Jankiewicz Registered representative CFP Jun 2008 (18y)
David Colin Masterman Registered representative Jun 2008 (18y)
Douglas Albert Dulac Registered representative Chartered Financial Consultant Jun 2008 (18y)
Stephen Bennett Clarke Registered representative Sep 2008 (18y)
John Robert Kirwan Registered representative Nov 2008 (18y)
Ioannis Konstantinos Meras Registered representative Nov 2008 (18y)
Lisa M Kops Wendel Registered representative Aug 2009 (17y)
Daniel James Friedlander Registered representative CFP Aug 2009 (17y)
James Scott Nuanez Registered representative Oct 2009 (17y)
Eric Thomas Nichols Registered representative Chartered Financial Consultant Jan 2010 (17y)
David William Jung Registered representative CFP Jan 2010 (17y)
Tyson J Sterling Registered representative Apr 2010 (16y)
Ethan Knapp Masterman Registered representative Apr 2010 (16y)
Jon Michael Zoet Registered representative Jul 2010 (16y)
John Thomas Birney Registered representative Jul 2010 (16y)
Steven Lloyd Barry Registered representative CFP Aug 2010 (16y)
Rebecca Bradley Paterik Registered representative CFP Aug 2010 (16y)
Patrick Vernon Robison Registered representative Sep 2010 (16y)
Brent A Fooks Registered representative Chartered Financial Consultant Jan 2011 (16y)
Daniel Dean Hoefferle Registered representative CFP Jan 2011 (16y)
Scott Mitchell O'keeffe Registered representative Jan 2011 (16y)
James Thaddeus Kalinowski Registered representative Feb 2011 (15y)
Joseph Zachary Registered representative Apr 2011 (15y)
Robert Joseph Mcdonough Registered representative Apr 2011 (15y)
Frank Mayginnes Kirby Registered representative CFP May 2011 (15y)
Kevin Glen Baird Registered representative Jul 2011 (15y)
Marvin Turner Petty Registered representative CFP Sep 2011 (15y)
Shawn David Macdonald Registered representative Dec 2011 (15y)
Tamara Renee Macdonald Registered representative CFP Dec 2011 (15y)
William Edgar Riquier Registered representative Feb 2012 (14y)
Cheryl Gies Hirss Registered representative Jun 2012 (14y)
Matthew L Wilson Registered representative Jun 2012 (14y)
Brian Joseph Gotta Registered representative Jul 2012 (14y)
Mark Stephen Hall Registered representative Jul 2012 (14y)
Timothy N Troutman Registered representative Oct 2012 (14y)
Ryan James Garrison Registered representative Oct 2012 (14y)
Mark Alan Finnestad Registered representative Nov 2013 (13y)
Fabiola Lucrecia Hill Registered representative Nov 2013 (13y)
Joseph Michael Feichtel Registered representative CFP Nov 2013 (13y)
James Richard Smith Registered representative Dec 2013 (13y)
Chris Alan Roberts Registered representative CFP Jan 2014 (13y)
Thane Roland Walton Registered representative Apr 2014 (12y)
Ann Lee Vanengelenburg Registered representative Jul 2014 (12y)
Mikel Douglas Markey Registered representative CFP Jul 2014 (12y)
Garth Fernandez Registered representative Sep 2014 (12y)
Jared Lee Nichols Registered representative Dec 2014 (12y)
Bryan Henry Marker Registered representative Jan 2015 (12y)
Margaret Verdery Little Registered representative Mar 2015 (11y)
James Richard Marsh Registered representative May 2015 (11y)
Wayne Charles Brantley Registered representative Chartered Financial Consultant Jul 2015 (11y)
Roderick Joseph Clark Registered representative Jul 2015 (11y)
Michael Paul Krouse Registered representative Aug 2015 (11y)
Ralph William Johnston Registered representative Aug 2015 (11y)
Michael P. O'malley Registered representative Aug 2015 (11y)
Jennifer Kristen Berberich Registered representative Aug 2015 (11y)
Aaron Kyllo Petty Registered representative Sep 2015 (11y)
Richard Ira Hemingway Registered representative CFP Chartered Financial Consultant Sep 2015 (11y)
Eric Richard Hemingway Registered representative Oct 2015 (11y)
Matthew Arthur De Heras Registered representative Oct 2015 (11y)
Steven Kainoa Timbal Registered representative Chartered Financial Consultant Oct 2015 (11y)
Philip Michael Maliniak Registered representative Jan 2016 (11y)
Xerxes Lawingco Nabong Registered representative Jan 2016 (11y)
Richard Peter Jacobson Registered representative CFP Apr 2016 (10y)
Marta Elena Amaton Registered representative Apr 2016 (10y)
Dennis Patrick Lynch Registered representative Jun 2016 (10y)
Amy Sue Grunden Registered representative Jun 2016 (10y)
Eric Howard Kodish Registered representative CFP Oct 2016 (10y)
Sergio Villa Registered representative Oct 2016 (10y)
Ramin Ghaffari Registered representative Nov 2016 (10y)
Sledge Wayne Killion Registered representative Nov 2016 (10y)
Jonathon Glen Monsour Registered representative CFP Feb 2017 (9y)
Rayburn Eugene Brooks Registered representative CFP Jun 2017 (9y)
Meredith Anne Lyon Registered representative Jun 2017 (9y)
Nancy Jean Chapin Registered representative CFP Jul 2017 (9y)
James Mark Franco Registered representative Aug 2017 (9y)
Chris Michael Christensen Registered representative Aug 2017 (9y)
Kamron Les Kimball Registered representative Aug 2017 (9y)
Glenn Benson Stears Registered representative CFP Chartered Financial Consultant Sep 2017 (9y)
Iris Noelle Sagrado Registered representative Sep 2017 (9y)
David Joseph Chalmers Registered representative Oct 2017 (9y)
Charles Hardin Harrison Registered representative CFP Oct 2017 (9y)
Keith Andrew Herman Registered representative Nov 2017 (9y)
Lee Thomas Stoerzinger Registered representative CFP Nov 2017 (9y)
Babette M Molina Registered representative Nov 2017 (9y)
Serena Lynette Davis Registered representative Jan 2018 (9y)
Robert Earl Mabe Registered representative Apr 2018 (8y)
Kristin M Meyer Registered representative May 2018 (8y)
Donald Eugene Wilson Registered representative May 2018 (8y)
Linda Jean Bradle Registered representative May 2018 (8y)
Sean Michael Sweeney Registered representative May 2018 (8y)
William Baker Barber Registered representative Jun 2018 (8y)
Michael Thomas Zurek Registered representative Aug 2018 (8y)
Nathan Bradley Harro Registered representative CFP Sep 2018 (8y)
John Peter Nilmeier Registered representative CFP Nov 2018 (8y)
Richard Dale Nilmeier Registered representative Nov 2018 (8y)
Jamey Carl Graham Registered representative CFP Jan 2019 (8y)
Ron Cary Ashley Registered representative CFP Jan 2019 (8y)
Raymond Elias Duenas Registered representative Jan 2019 (8y)
Kenneth Michael Brundage Registered representative Feb 2019 (7y)
John Robert Roessig Registered representative CFP Mar 2019 (7y)
Zhannetta Zaya Thompson Registered representative Mar 2019 (7y)
Neil Howard Graff Registered representative CFP Apr 2019 (7y)
Deon David Cleveland Registered representative Jul 2019 (7y)
David Ben Arnold Registered representative CFP Chartered Financial Consultant Jul 2019 (7y)
Dirk Gregory Degroot Registered representative Aug 2019 (7y)
Michael Gregory Brahmer Registered representative CFP Sep 2019 (7y)
Angela Marie Baggett Registered representative Oct 2019 (7y)
Christine Heine Registered representative Dec 2019 (7y)
Megan Danielle Muccio Registered representative Dec 2019 (7y)
James Anthony Bartow Registered representative CFP Dec 2019 (7y)
Dana Christopher Grimsrud Registered representative Jan 2020 (7y)
David A Lewitas Registered representative Jan 2020 (7y)
Jeffrey Thomas Zarling Registered representative Jan 2020 (7y)
Michael John Matuska Registered representative Chartered Financial Consultant Jan 2020 (7y)
Perry Lee Diede Registered representative CFP Jan 2020 (7y)
Szablis M Klee Registered representative Jan 2020 (7y)
Tami Jo Fields Registered representative Jan 2020 (7y)
Jay Richard Cutrera Registered representative Jan 2020 (7y)
John M. Lynch Registered representative Jan 2020 (7y)
Patrick Daniel Portman Registered representative CFP Feb 2020 (7y)
Carolyn Marie Insley Registered representative Feb 2020 (6y)
Kathleen Lucille Lindquist Registered representative CFP Feb 2020 (6y)
Michael Emil Mitch Registered representative Feb 2020 (6y)
David Brook Fields Registered representative Feb 2020 (6y)
Craig James Ferrantino Registered representative Mar 2020 (6y)
Marc Alan Lippincott Registered representative CFP Apr 2020 (6y)
Michelle Valdean Lippincott Registered representative Apr 2020 (6y)
Marissa Kay Quandahl Registered representative Jun 2020 (6y)
Edward Stanley Kozun Registered representative Jul 2020 (6y)
Randolph Stephen Moore Registered representative Jul 2020 (6y)
Tyra A Moore Registered representative Jul 2020 (6y)
Allan Mark Macvean Registered representative CFP Jul 2020 (6y)
Corey Richard Walter Registered representative Aug 2020 (6y)
Karlyn Renee Etheridge Registered representative Sep 2020 (6y)
Jarrod Charles Nunn Registered representative Sep 2020 (6y)
Kimberly Mae Johnson Registered representative Sep 2020 (6y)
Teresa N Palmer Registered representative Sep 2020 (6y)
Daniel Craig Parks Registered representative Oct 2020 (6y)
Marshall Reed Lohrenz Registered representative Oct 2020 (6y)
Christopher Louis Cosenza Registered representative CFP Oct 2020 (6y)
William Charles Artmann Registered representative CFP Chartered Financial Consultant Oct 2020 (6y)
James Robert Shock Registered representative Nov 2020 (6y)
George Vernon Caylor Registered representative Chartered Financial Consultant Feb 2021 (5y)
Michael William Kneip Registered representative Apr 2021 (5y)
Christine Halchak Registered representative Apr 2021 (5y)
Marc John Libero Registered representative May 2021 (5y)
Cortney Shane Kitchen Registered representative Jun 2021 (5y)
Matthew Scott Troutner Registered representative Jun 2021 (5y)
Matthew Todd Barnes Registered representative Jun 2021 (5y)
Steven Keith Van Wyngarden Registered representative Jun 2021 (5y)
Alexander Barta Registered representative Jun 2021 (5y)
Anthony Michael Sce Registered representative CFP Jul 2021 (5y)
Link Todd Cotham Registered representative Aug 2021 (5y)
Thomas I Militello Registered representative Aug 2021 (5y)
William Beran Registered representative Aug 2021 (5y)
Michelle Bergmann Registered representative Aug 2021 (5y)
Catherine Camille Doney Registered representative Sep 2021 (5y)
Carlee Elizabeth Hughes Registered representative Sep 2021 (5y)
Kenneth Leroy Bowers Registered representative Nov 2021 (5y)
Timothy Robert Knapp Registered representative CFP Dec 2021 (5y)
Walter Robert Worley Registered representative CFP Jan 2022 (5y)
David Lawrence Huckin Registered representative Jan 2022 (5y)
Peter John Ludwig Registered representative CFP Jan 2022 (5y)
David George Edgerton Registered representative Chartered Financial Consultant Jan 2022 (5y)
Charles Thomas Puccio Registered representative Feb 2022 (5y)
Marilee Alice Stephens Registered representative Feb 2022 (4y)
Dieter Gunter Bollmann Registered representative CFP Mar 2022 (4y)
Paul Alphonse Perreault Registered representative Mar 2022 (4y)
Renee Elise Rael Registered representative Mar 2022 (4y)
Eric Landon Christus Registered representative Mar 2022 (4y)
Michael William Prahl Registered representative Mar 2022 (4y)
Seth Micah Lippincott Registered representative Mar 2022 (4y)
Gregory Clark Collins Registered representative Apr 2022 (4y)
Gary Martin Gilbert Registered representative Apr 2022 (4y)
Ross Daniel Cochrell Registered representative Apr 2022 (4y)
John Gerard Vertal Registered representative CFP Personal Financial Specialist Apr 2022 (4y)
Kirby D Brown Registered representative Apr 2022 (4y)
Derek J Strong Registered representative CFP Apr 2022 (4y)
Christopher Kelly Registered representative May 2022 (4y)
Alexandria Nicole Franco Registered representative Jun 2022 (4y)
Daniel Warren Hancock Registered representative Jun 2022 (4y)
Philipp Anthony Ballmaier Registered representative Jul 2022 (4y)
Allen Gammon Yee Registered representative CFP Aug 2022 (4y)
Eduardo Guillermo Torres Registered representative Sep 2022 (4y)
Bradley Alan Hoge Registered representative Sep 2022 (4y)
Kevin Andrew Schlarman Registered representative CFP Sep 2022 (4y)
Mark Henry Hoge Registered representative Sep 2022 (4y)
Sarah Lynn Stammen Registered representative Sep 2022 (4y)
Scott Joseph Steineman Registered representative Sep 2022 (4y)
Lindsey Lee Chrystan Registered representative CFP Sep 2022 (4y)
Tyler Pellerito Registered representative Sep 2022 (4y)
Heidi Ann Ludeman Registered representative Nov 2022 (4y)
Jonathan Paul Ludeman Registered representative CFP Nov 2022 (4y)
Jordan Edward Rethman Registered representative Nov 2022 (4y)
Joseph Thomas Trewin Registered representative Feb 2023 (3y)
Brian Robert Luce Registered representative Mar 2023 (3y)
David Andrew Leder Registered representative Mar 2023 (3y)
Michael Davies Registered representative Mar 2023 (3y)
Victor Phillip Navarroli Registered representative Mar 2023 (3y)
Brittney B Deese Registered representative Mar 2023 (3y)
Jenna Renee Thornton Registered representative CFP Chartered Financial Consultant Mar 2023 (3y)
Timothy Robert Selvey Registered representative May 2023 (3y)
Albert Dagosto Registered representative Chartered Financial Consultant May 2023 (3y)
Charles Daniel Yannich Registered representative May 2023 (3y)
Mark William Vroman Registered representative CFP Aug 2023 (3y)
Phillip Allen Duncan Registered representative Aug 2023 (3y)
Adam Lee Cohler Registered representative Aug 2023 (3y)
Aaron Tod Vettraino Registered representative Oct 2023 (3y)
Haldun Arin Registered representative Nov 2023 (3y)
David Hovey Walker Registered representative Nov 2023 (3y)
Nicole Nailah Brown Griffin Registered representative CFP Nov 2023 (3y)
James Joseph Toddy Registered representative Dec 2023 (3y)
Thomas Ray Stark Registered representative Dec 2023 (3y)
John Gerard Rogers Registered representative Jan 2024 (3y)
Jon Donald Sheflet Registered representative Jan 2024 (3y)
William M Schindler Registered representative Mar 2024 (2y)
Carol M. Joyce Registered representative Mar 2024 (2y)
Devin Scott Wendel Registered representative Apr 2024 (2y)
Jay Patrick Clark Registered representative CFP Apr 2024 (2y)
Jacinta Philomena Gauvin Registered representative May 2024 (2y)
Nicole Yvette Redus Registered representative May 2024 (2y)
Jayson Patrick O'connor Registered representative CFP May 2024 (2y)
Laura Lee Sydenstricker Registered representative May 2024 (2y)
Richard A. Brevogel Registered representative Jun 2024 (2y)
Lawrence Jay Lazar Registered representative Jun 2024 (2y)
Christina Brillowsky Registered representative Jul 2024 (2y)
Harley Ryan Nelson Registered representative Jul 2024 (2y)
Emmarina Laurel Nelson Registered representative Jul 2024 (2y)
Jennifer Joyce Hamilton Registered representative Jul 2024 (2y)
Richard Stanley Todd Registered representative Jul 2024 (2y)
Kevin Darren Belshaw Registered representative CFP Jul 2024 (2y)
Justin Christopher Sam Stanford Registered representative CFP Aug 2024 (2y)
Gregory Michael Davis Registered representative Chartered Financial Consultant Aug 2024 (2y)
John S. Battaglia Registered representative Aug 2024 (2y)
Vincent Paul Troy Registered representative Chartered Financial Consultant Aug 2024 (2y)
Joyce Ann Slutsker Registered representative Chartered Financial Consultant Aug 2024 (2y)
Nicholas Thomas Battaglia Registered representative CFP Aug 2024 (2y)
Juan Antonio Medina Luna Registered representative Aug 2024 (2y)
Dasha Nichole Kwakenat Registered representative Aug 2024 (2y)
Devon Scott Portz Registered representative Aug 2024 (2y)
Douglas Christopher Hall Registered representative Aug 2024 (2y)
John Lawrence Russo Registered representative Sep 2024 (2y)
Thomas James Dettore Registered representative CFP Sep 2024 (2y)
Christopher Blake Kitchens Registered representative CFP Sep 2024 (2y)
Edward Scott Laskin Registered representative Sep 2024 (2y)
Raguel Ruth Shaw Registered representative Sep 2024 (2y)
Bruce Kin Sung Fong Registered representative Sep 2024 (2y)
Philip John Dettore Registered representative CFP Oct 2024 (2y)
Jennifer Zittel Registered representative Oct 2024 (2y)
Andrea Nelson Registered representative Oct 2024 (2y)
Christopher John Wollo Registered representative Oct 2024 (2y)
Charles Arthur Lytle Registered representative Nov 2024 (2y)
Ryan Michael Van Wyngarden Registered representative Nov 2024 (2y)
John Paul Severy Hoven Registered representative CFP Dec 2024 (2y)
Brandon Lawrence Yee Registered representative Jan 2025 (2y)
Gordon Wing Sing Yee Registered representative Chartered Financial Consultant Jan 2025 (2y)
John Randall Carter Registered representative Jan 2025 (2y)
Niles Poole Geary Registered representative Jan 2025 (2y)
Nicholas John Halchak Registered representative Jan 2025 (2y)
Tyler M Yee Registered representative Jan 2025 (2y)
Antonio Alphonso Ristaino Registered representative CFP Jan 2025 (2y)
Kurt Ryan Davis Registered representative Jan 2025 (2y)
Remy Abraham Jacobson Registered representative Jan 2025 (2y)
Magen Lane Fong Registered representative CFP Jan 2025 (2y)
Lucas Troutner Registered representative Jan 2025 (2y)
Daniel Gabriel Serna Registered representative Jan 2025 (2y)
Johnathon James Registered representative Feb 2025 (1y)
Lawrence Lee Registered representative Feb 2025 (1y)
Mitchell Ludwig Registered representative CFP Feb 2025 (1y)
Hang Thu Nguyen Registered representative CFP Mar 2025 (1y)
Marli Anne Smythe Registered representative Apr 2025 (1y)
Thomas J Schulgen Registered representative Apr 2025 (1y)
Craig Michael Adams Registered representative CFP Apr 2025 (1y)
Jacqueline Lee Flindall Registered representative CFP May 2025 (1y)
Suzanna Coelho Registered representative May 2025 (1y)
Jenny Lynn Laurita Registered representative CFP May 2025 (1y)
Michael Gene Steward Registered representative Jun 2025 (1y)
Jonathan Gregg Michaels Registered representative Jul 2025 (1y)
Tiffany Erin Lum Registered representative CFP Jul 2025 (1y)
Anthony James Stoll Registered representative CFP Aug 2025 (1y)
Barry Carson Eller Registered representative Aug 2025 (1y)
Kimberly Ann Stoll Registered representative CFP Aug 2025 (1y)
Betsy Kelly Registered representative Aug 2025 (1y)
Brandon Bailey Registered representative Sep 2025 (1y)
Timothy Sampson Registered representative Sep 2025 (1y)
Steven Robert Cook Registered representative Sep 2025 (1y)
Elijah N Busch Registered representative Sep 2025 (1y)
Hillary Joy Meister Registered representative Sep 2025 (1y)
Reese Stiller Registered representative Sep 2025 (1y)
Avery Martin Registered representative Sep 2025 (1y)
Joseph D Shields Registered representative Sep 2025 (1y)
William James Hawkins Registered representative Sep 2025 (1y)
Joseph Street Registered representative Sep 2025 (1y)
Jonathan Ludwig Registered representative Oct 2025 (1y)
Clifford Lewis Faintych Registered representative CFP Chartered Financial Consultant Oct 2025 (1y)
Rebecca Kent Joseph Registered representative Personal Financial Specialist Oct 2025 (1y)
Graham S. Goulette Registered representative Oct 2025 (1y)
Peter Domenick Colicchia Registered representative Oct 2025 (1y)
Nichola Shea Peacock Registered representative Oct 2025 (1y)
Darren Francis Schneck Registered representative Jan 2026 (1y)
David Allen Rhodes Registered representative CFP Chartered Financial Consultant Jan 2026 (1y)
James Cleveland Monroe Registered representative Jan 2026 (1y)
John David Glenn Registered representative Jan 2026 (1y)
John Edward Rhoads Registered representative Jan 2026 (1y)
Peter George Neuberg Registered representative Personal Financial Specialist Jan 2026 (1y)
Steven Leo Hyers Registered representative Chartered Financial Consultant Jan 2026 (1y)
David Craig Backal Registered representative Jan 2026 (1y)
Deborah Lynn Eggleston Registered representative CFP Jan 2026 (1y)
Louis David Esposito Registered representative Jan 2026 (1y)
Pamela Jo Maybury Registered representative Jan 2026 (1y)
Jeffrey Wayne Fischer Registered representative Chartered Financial Consultant Jan 2026 (1y)
Michael Edwin Mccullough Registered representative Jan 2026 (1y)
Chanda Chad Sour Registered representative Jan 2026 (1y)
Cameron Wayne Rose Registered representative Jan 2026 (1y)
Kevin Gerard Higdon Registered representative Jan 2026 (1y)
Royal Ray Standley Registered representative Chartered Financial Consultant Jan 2026 (1y)
Michelle Linne Best Registered representative CFP Jan 2026 (1y)
Paul Roger Gugger Registered representative Jan 2026 (1y)
Kimberly Lecompte Caldwell Registered representative Jan 2026 (1y)
Tom Joseph Tamura Registered representative Feb 2026 (0y)
Tracy Owen Tamura Registered representative Chartered Financial Consultant Feb 2026 (0y)
Victor Guadiana Registered representative Mar 2026 (0y)
Brian Stirling Seaman Registered representative CFP Chartered Financial Consultant Mar 2026 (0y)
Brooks David Vanderzee Registered representative Apr 2026 (0y)
Benjamin Michael Trenary Registered representative Apr 2026 (0y)
Tiffany Ann Fisher Registered representative Chartered Financial Consultant Apr 2026 (0y)
Gage Allen Registered representative Apr 2026 (0y)
Cody Scott Polzin Registered representative May 2026 (0y)
Chad C Altadonna Registered representative May 2026 (0y)
Daniel Cucuiat Registered representative May 2026 (0y)
Joshua Eller Registered representative May 2026 (0y)
Eric Louis Blackman Registered representative Jun 2026 (0y)
Eric Gerard Davis Registered representative Jun 2026 (0y)
Jesus Alberto Soto Registered representative Jul 2026 (0y)
Kristian Anne Annunziata Registered representative Jul 2026 (0y)
David N Moliterno Registered representative Jul 2026 (0y)

Entity owners (Schedule A/B)

EntityTitle / statusSinceSch.Ownership
United Planners' Group, Inc. General Partner Aug 1987 A 75% or more

Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 06/18/2026 2.1 MB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

Regulatory · Item 11.E(2) as of Dec 03, 2024

Allegations: FINRA RULES 2010, 2330(D), NASD RULES 2110, 2330(C), 2330(D), 3010 - UNITED PLANNERS FINANCIAL SERVICES OF AMERICA, A LIMITED PARTNERSHIP FAILED TO HAVE IN PLACE A SUPERVISORY SYSTEM REASONABLY DESIGNED TO ACHIEVE COMPLIANCE WITH APPLICABLE SECURITIES LAWS, PROCEDURES AND NASD RULES WITH RESPECT TO VARIABLE ANNUITY (VA) TRANSACTIONS OF FIELD OFFICE OF SUPERVISORY JURISDICTION (OSJ) SUPERVISORS. THE FIRM PERMITTED SUCH SUPERVISORS TO SELF-APPROVE THEIR OWN SALE OF VA AND ITS SYSTEM OF POST-TRANSACTION REVIEW WAS INADEQUATE. Status: Final Sanction Detail: WITHOUT ADMITTING OR DENYING THE FINDINGS, THE FIRM CONSENTED TO THE DESCRIBED SANCTION AND TO THE ENTRY OF FINDINGS; THEREFORE, THE FIRN IS FINED $200,000.00 Summary: THE FIRM HAS ADOPTED NEW POLICIES AND PROCEDURES IN ACCORDANCE WITH APPLICABLE SECURITIES LAWS.

Regulatory · Item 11.E(2) as of Dec 03, 2024

Allegations: FINRA PROVIDED NOTIFICATION OF AN INVESTIGATION, AND THAT IT MADE A PRLIMINARY DETERMINATION TO RECOMMEND DISCIPLINARY ACTION. Status: Final Sanction Detail: WITHOUT ADMITTING OR DENYING THE FINDINGS, THE FIRM CONSENTED TO THE DESCRIBED SANCTION AND TO THE ENTRY OF FINDINGS; THEREFORE, THE FIRM IS FINED $200,000.00 Summary: PLEASE REMOVE THIS DRP SINCE THIS IS A DUPLICATE ENTRY RELATED TO THE AWC AND THE REGULATORY ACTION DRP DATED 07/26/2012

Regulatory · Item 11.E(2) as of Dec 03, 2024

Allegations: ALLEGATIONS OF VIOLATION OF ARTICLE III, SECTION I OF THE ASSOCIATIONS RULES OF FAIR PRACTICE IN FAILING TO COMPLY WITH PROVISION OF THE INTERPRETATION OF THE BOARD OF GOVENORS ENTITLED "FREERIDING & WITHHOLDING". Status: Final Sanction Detail: FINE WAS PAID BY APPLICANT ON 6/23/1995

Regulatory · Item 11.E(2) as of Dec 03, 2024

Allegations: THE FIRM'S SUPERVISORY SYSTEMS AND PROCEDURES WERE INSUFFICIENT TO SUPERVISE THE USE OF CONSOLIDATED STATEMENTS WITH THE PUBLIC. Status: Final Sanction Detail: WITHOUT ADMITTING OR DENYING THE FINDINGS, THE FIRM CONSENTED TO THE DESCRIBED SANCTION AND TO THE ENTRY OF FINDINGS; THEREFORE THE FIRM WAS FINED $225,000.

Regulatory · Item 11.E(2) as of Dec 03, 2024

Allegations: THE NASD ALLEGED THAT THE FIRM FAILED TO: INSPECT CERTAIN OFFICES OF SUPERVISORY JURISDICTION ANNUALLY AND TO ESTABLISH A SCHEDULE FOR THE INSPECTION OF OFFICES (CONDUCT RULE 3010(C); CONDUCT ANNUAL COMPLIANCE INTERVIEW WITH CERTAIN REGISTERED REPRESENTATIVES [CR 3010(A)(7)] TO REPORT FIVE CUSTOMER COMPLAINTS AND TWO ARBITRATIONS [CR 3070]; TO PREPARE A NEEDS ANALYSIS AND WRITTEN TRAINING PLAN ANNUALLY AND IMPLEMENT THE FIRM ELEMENT PROGRAM [CR 1120]. Status: Final Sanction Detail: CENSURE AND FINE IN THE AMOUNT OF $50,000.00 TO UNITED PLANNERS. Summary: WITHOUT ADMITTING OR DENYING THE ALLEGATONS, UNITED PLANNERS' FINANCIAL SERVICES OF AMERICA A LIMITED PARTNER, ENTERED INTO AN AGREEMENT WITH THE NASD FOR FAILURE TO: INSPECT CERTAIN OFFICES OF SUPERVISORY JURISDICTION ANNUALLY AND TO ESTABLISH A SCHEDULE FOR THE INSPECTION OF OFFICES; CONDUCT ANNUAL COMPLIANCE INTERVIEW WITH CERTAIN REGISTERED REPRESENTATIVES TO REPORT FIVE CUSTOMER COMPLAINTS AND TWO ARBITRATIONS; TO PREPARE A NEEDS ANALYSIS AND WRITTEN TRAINING PLAN ANNUALLY AND IMPLEMENT THE FIRM ELEMENT PROGRAM.

Regulatory · Item 11.E(1), 11.E(2) as of Dec 03, 2024

Allegations: ALLEGED VIOLATION OF FINRA RULE 2010 BY OMITTING MATERIAL FACTS. Status: Final Sanction Detail: WITHOUT ADMITTING OR DENYING THE FINDINGS, THE FIRM CONSENTED TO THE DESCRIBED SANCTION AND TO THE ENTRY OF FINDINGS; THEREFORE, THE FIRM IS FINED OF $40,000 AND IS TO PAY PARTIAL RESTITUTION OF $37,125 PLUS INTEREST.

Regulatory · Item 11.D(2) as of Dec 03, 2024

Allegations: THE FIRM FILED A FINRA AWC ON FORM BD; HOWEVER INADVERTENTLY FORGOT TO NOTIFY NIPR AT THAT SAME TIME (WITHIN 30 DAYS). THIS WAS SUBSEQUENTLY FOUND BY THE FIRM; HOWEVER IT WAS AFTER THE 30 DAYS. Status: Final Sanction Detail: MONETARY FINE IMPOSED $500.00 WAS PAID IN FULL 8-22-17. Summary: VOLUNTARY SETTLEMENT AGREEMENT

Regulatory · Item 11.D(2), 11.D(4) as of Dec 03, 2024

Allegations: FAILURE TO SUPERVISE. Status: Final Sanction Detail: ADMINISTRATIVE FINE OF $50,000.00 AND RESTITUTION AMOUNT OF $1,059,823.82 PAID ON 7-18-2024. Summary: UNITED PLANNERS FINANCIAL SERVICES OF AMERICA A LIMITED PARTNER SETTLED WITH THE STATE OF ARIZONA WITHOUT ADMITTING OR DENYING VIOLATIONS.

Regulatory · Item 11.D(2), 11.D(4) as of Dec 03, 2024

Allegations: THE STATE ALLEGES UNITED PLANNERS FINANCIAL SERVICES OF AMERICA A LIMITED PARTNER VIOLATED MASS. GEN.LAWS CH. 110A § 204(A)(2)(G) AND MASS. GEN.LAWS CH. 110A § 204(A)(2)(J). Status: Final Sanction Detail: ADMINISTRATIVE FINE OF $100,000.00 PAID ON 10/01/2024. RESTITUTION AMOUNT OF $68,257.99 TO BE PAID TO MASACHUSETTS CLIENTS WITHIN 45 DAYS. INDEPENDENT CONSULTANT TO BE RETAINED FOR REVIEW OF WRITTEN POLICIES AND PROCEDURES WITHIN 90 DAYS AND FINDINGS REPORT TO BE PROVIDED TO THE MASSACHUSETTS SECURITIES DIVISION WITHIN 180 DAYS. WITHIN 60 DAYS OF THE REPORT COMPLIANCE TRAINING IS TO BE PROVIDED AND TRAINING REPORT IS TO BE SUBMITTED WITHIN 30 DAYS OF TRAINING TO THE MASSACHUSETTS SECURITIES DIVISION. Summary: UNITED PLANNERS' FINANCIAL SERVICES OF AMERICA A LIMITED PARTNER SETTLED WITH THE STATE OF MASSACHUSETTS WITHOUT ADMITTING OR DENYING VIOLATIONS OF MASS. GEN.LAWS CH. 110A § 204(A)(2)(G) OR MASS. GEN.LAWS CH. 110A § 204(A)(2)(J).

Regulatory · Item 11.D(2), 11.D(4) as of Dec 03, 2024

Allegations: THE STATE ALLEGES UNITED PLANNERS' FINANCIAL SERVICES OF AMERICA A LIMITED PARTNER FAILED IN ITS DUTY TO SUPERVISE THE OUTSIDE BUSINESS ACTIVITIES OF A REPRESENTATIVE. Status: Final Sanction Detail: ADMINISTRATIVE FINE PAID ON 02/22/201 Summary: UNITED PLANNERS' FINANCIAL SERVICES OF AMERICA A LIMITED PARTNER SETTLED WITH THE STATE OF MASSACHUSETTS WITHOUT ADMITTING OR DENYING VIOLATIONS OF MASS. GEN.LAWS CH. 110A § 204(A)(2)(J)

Disclosure text reproduced verbatim from the firm's own Form ADV filings.

How they charge

  • Percentage of assets under management
  • Hourly charges
  • Fixed fees
  • Commissions

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses
  • Pension consulting services
  • Selection of other advisers

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jun 18, 2026.

View current Form ADV (SEC/IAPD) ↗