Principal Bank
$2.4B reported client assets across 9 advisory firms in FY2025 annual amendments
Reported client assets over time
$201M
$1.9B
2020
2025
Same-firm comparison: 5 firms that reported Principal Bank in both FY2024 and FY2025 annual amendments (ADV Item 5.K.(3)). Fiscal years come directly from the SEC filing-type table; filing dates are not used as a year-end proxy. 2020, 2021 are shown but partial — only FY2020: 1 cohort firms, FY2021: 2 cohort firms. No matched data for FY2017, FY2018, FY2019.
| Advisory firm | RAUM at custodian | Firm total AUM | Share | As of |
|---|---|---|---|---|
| Claremont Capital Management, Llc | $461M | $844M | 54.6% | 03/18/2026 |
| Lcg Associates, Inc. | $440M | $2.6B | 16.9% | 03/26/2026 |
| Maxq Asset Management Llc | $365M | $408M | 89.6% | 03/16/2026 |
| North Pier Fiduciary Management, Llc | $364M | $1.3B | 28.6% | 03/31/2026 |
| Veery Capital, Llc | $315M | $971M | 32.4% | 03/13/2026 |
| Seizert Capital Partners, Llc | $251M | $2.5B | 10.1% | 02/25/2026 |
| Marsico Capital Management, Llc | $124M | $4.3B | 2.9% | 03/25/2026 |
| Stoneridge Investment Partners Llc | $73.0M | $152M | 47.9% | 03/24/2026 |
| Vanderbilt Avenue Asset Management Llc | $30.1M | $242M | 12.5% | 03/24/2026 |
From Form ADV Schedule D 5.K.(3): custodians named at the 10%-of-SMA-assets threshold, with reported dollar amounts. "Share" is reported amount as a share of the firm's total regulatory AUM.